MARKETING Define the marketing strategy together with the Marketing Director, with particular emphasis on generating demand in international markets (EMEA Region). Develop Social Media Channels and generate Community, with the help of experts. Manage events: coordinate events, fairs, and other marketing and communication activities. Build relationships with media outlets. Coordinate, review and/or validate marketing artwork and deliverables. Manage marketing subcontractors. Manage budgets for marketing campaigns. Evaluate the performances of marketing campaigns. Monitor and improve SEO, with the help of experts. Establish and monitor KPIs. PRODUCT MARKETING: Understand market and buyer needs (their needs, alternatives, buying process, etc.) regarding products and services. Bring the market information inside the organization so the right products are developed. Define the content to communicate and develop documents defining positioning, messaging, competitive differentiation, and go-to-market strategy. Work with internal teams to ensure readiness and conduct successful product launches. Monitor and provide insights on competitors and target audiences, and consumer trends in each market. Support the marketing needs of Business Development and Sales teams in this market. Skills: Communication, networking abilities, responsibility, critical thinking, adaptability, teamwork. A detailed person focused on obtaining results. Strong motivation to learn and professional drive. Desire to be part of an international business with a multi-cultural team. Be passionate about branding, creativity, service, out-of-the-box ideas, and challenging the status quo. Knowledge of Adobe Creative suite programs (InDesign, Illustrator, Photoshop). Proficiency in Spanish and English (both written and spoken) is mandatory and must be demonstrable. Professional Degree in Business Administration or Marketing careers. Master will be valued. The candidate must have access to a car for commuting, as the role is entirely on-site. Our client is a leading manufacturer and worldwide partner for Coated Fabrics. They are renowned for their extensive range of products and commitment to providing exceptional customer service. With a strong presence in the market, they are continually looking for ways to expand and improve.
- A competitive salary range
- An opportunity to influence the marketing strategy.
- A supportive and inclusive work environment
- Opportunities for professional development and career progression
Take the next step in your marketing career and join a company that values innovation and collaboration. Apply now to become a key player in shaping the future.
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