Keysight is on the forefront of technology innovation, delivering breakthroughs and trusted insights to the world's visionaries and innovators in electronic design, test, manufacturing, and optimization.
Our ~14,000 employees create world-class solutions in wireless communications, 5G, automotive, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries.
Our technical solutions - and our methods for creating them - help connect and secure the world.
Learn more about what we do and how we do it.Our powerful culture has led to us being independently recognized on Fortune 100's Best Companies List and we are "Great Place to Work" Certified.
We're driven, collaborative, ethical, and curious, and we value all ideas, especially bold ones.
Our culture extends far beyond our own walls.
Our corporate social responsibility efforts support our communities, nurture the next generation of engineers, and promote environmental sustainability.
At Keysight, Inclusion Diversity is an integral part of our core values.
We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.
We believe everyone should be respected in the workplace and in their communities regardless of race, color, age, gender, sexual orientation, gender identity and expression, ethnicity, religion, disability, veteran status, national origin, or any protected class.ResponsibilitiesStay informed about the market, industry trends, campaign results, consumer trends, and the competitive landscape while helping strategize and implement marketing (Marcom) plans.Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation.Prepare monthly activity reports and metrics for measuring program success in support of overall marketing strategies by collecting, analyzing, and summarizing data.Interpret data, formulate analysis, and make recommendations on what's working and what's not — provide an assessment at tactic, region, and campaign level.Gather and analyze statistical data using various methods and tools.Drive the creation of a playbook documenting best practices by tactic, region, offer, and campaign.Ensure the successful implementation of the go-to-market strategy for new product plans.Job QualificationsBachelor's degree in business/marketing or equivalent plus four to five years in a high-tech Marcom role.Working knowledge with customer relationship management (CRM) programs.Strong analytical and critical thinking abilities.Experience and proficiency in using data analytics software for research purposes.Excellent English skills — speaking, writing, communicating, and delivering presentations.Proficient in Microsoft Office suite, especially with Excel and PowerPoint.Experience in leading and managing the execution of processes, projects, and tactics.Ability to work independently to prioritize tactics based on importance and urgency to meet deadlines.Job FunctionMarketingBusinessKeysight Global MarketingEmployment ProgramRegularDuration (temp position only)Not ApplicableRelocation BenefitsNoShiftDay JobScheduleFull Time (F)Travel Required 25%Staffing RecruiterMihaela Mariana BadanEl anuncio original lo puedes encontrar en Kit Empleo: https://www.kitempleo.es/empleo/129291332/global-marketing-coordinator-zq346-barcelona/?utm_source=html #J-18808-Ljbffr