ABOUT CHUPA CHUPS - A PERFETTI VAN MELLE COMPANY Perfetti van Melle is a privately owned company, producing and distributing candies and chewing gums in more than 150 countries worldwide. Employing over 18,000 people and operating 36 companies throughout the world, Perfetti van Melle has a true global reach: it is present in the Asia Pacific Region, Europe, Middle East, Africa, and the Americas. Our brands convey the passion we have for our products. We continuously explore new ways of doing things and innovative ideas that will inspire and delight our consumers worldwide. Our brands Chupa Chups, Smint, Mentos, and Trident gratify, refresh and inspire consumers of all ages around the globe.
WHAT YOU WILL DO Develop and execute brand strategies to build brand attributes aligned with global brand equity. Own the commercial P&L, focusing on NS growth and profitability through effective marketing and business actions. Lead consumer insights and generate relevant actions. Work with global teams to validate and implement NPDs and activities tailored to the local market. Develop and execute consumer communication plans, including promotions, brand activations, and digital strategies to enhance consumer engagement. Monitor and analyze market data, competitive activities, and internal data to assess the effectiveness of marketing programs. Work actively with various teams (sales, trade marketing, supply chain, global functions) to ensure the execution of business objectives. Manage external agencies for market research, promotional development, and communication projects. OUR PERFECT CANDIDATE Educational background: Bachelor's degree required (Economics, Business Management & Administration or related studies). Master in Marketing / MBA is a plus. Languages: Fluent in Spanish and English. Portuguese is a plus. Relevant experience in functional Marketing role in FMCG. Minimum 5 years of consolidated experience as Product Manager/Brand Manager in FMCG industry. Having worked in the food sector is a plus, as well as having experience working in close cooperation with sales and both traditional and modern channels. WHAT YOU'LL FIND WHEN WORKING AT CHUPA CHUPS - PERFETTI VAN MELLE Work in a dynamic environment and young team. Work with some of the biggest brands in the Confectionery world, and also with the most passionate people. The opportunity to develop yourself in the FMCG industry within the most iconic lollipops brand around the globe. Group e-learning platform. We are committed to equal employment opportunity regardless of diversity. We strive to be a more equal opportunity workplace.
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