Neuraxpharm is a leading European specialty pharmaceutical company focused on the treatment of central nervous system disorders (CNS). We have a direct presence in 19 countries and plan further geographic expansion as part of our strategy to strengthen our position as a European leader in CNS treatments. With its focus on CNS, Neuraxpharm develops and commercializes established brands, value-added medicines, generics, Consumer Healthcare products, medical cannabis, and beyond-the-pill solutions, continuously striving to offer a wide range of effective, high-quality, and affordable CNS treatment options in Europe. Present with our products in more than 50 countries, Neuraxpharm also manufactures pharmaceutical forms and active pharmaceutical ingredients in our own manufacturing sites in Spain. With more than 900 professionals, Neuraxpharm has a unique understanding of the CNS market built over 35 years.
Neuraxpharm is searching for a vacancy: Corporate Product Manager
Job Purpose- Develop global brand plans for the assigned products, working jointly with corporate medical, priority country marketing teams, and CPAI, to define the product strategies along with implementation actions and market tracking.
- Lead brand governance and performance tracking together with CPAI. Design the communication plans and cultivate relationships with key opinion leaders.
- Drive excellence/best practice within marketing across the group.
- Assess potential of new opportunities jointly with Business Development or M&A.
Major AccountabilitiesBrand Plan- Develop global brand plans for the assigned products ensuring close collaboration with priority country leads to create and own product vision & strategy, business plans, product roadmaps, customer personas, key brand messages, guidelines on promotional material, guidelines on pricing strategy, and market requirements.
- Along with the CPAI leads, elaborate and follow-up market research plans, market analysis, and implementation actions for the assigned products.
- Lead development of key promotional material and key activities in close collaboration with internal and external stakeholders.
- Prepare sales and demand forecasts as a basis for the definition of the strategy and investment for the assigned products.
Brand Governance- Lead monthly brand governance meetings to find solutions for areas of improvement (e.g., messaging, commercial performance) for the assigned brands.
- Along with the CPAI leads, monitor and continuously analyze actual versus planned performance, anticipate trends in the countries and propose adjustments if necessary.
Others- Develop communication plans, including strategic goals and priorities for the assigned products.
- Organize and lead best practice meetings and implement other suitable means to ensure marketing excellence across the group.
- Establish and maintain good relationships with key opinion leaders in the field.
Requirements- Minimum 5 years of strategic and hands-on experience in Marketing and Sales departments in at least one European country, with at least 3 years working as Product/Brand/Marketing Manager for prescription products in a pharmaceutical company.
- Experience with marketing and/or sales of CNS products in Psychiatry.
Ideal Experience - 3 years working as Product/Brand/Marketing Manager in a corporate marketing role or at least in 2 countries in a pharmaceutical company.
Specific Knowledge - Solid understanding of classical and digital interaction with different customers.
- Product launch experience, Marketing Plan development, market research.
- Strategic thinking and hands-on execution. Business acumen and good sense of priorities, stakeholders structured, results-oriented, and efficient. Superb problem-solving and organization skills.
- Convincing, service-minded, self-motivated, and persuasive personality with ethical values. Positive thinking.
- Experience with key MS Office tools and ability to quickly use new tools.
Benefits- Individual Professional development in a leading European pharmaceutical company with an ambitious international growth strategy.
- Permanent contract and Company Benefits.
- Economic conditions will be according to the experience and skills provided.
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