A leader in personalized customer experiences:
Wunderman Thompson MAP (Marketing Automation & Personalisation) is a unique organisation, delivering high-impact digital marketing experiences that enrich and evolve brand-consumer relationships.
With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands within sport, fashion, consumer goods, retail, travel & hospitality, pharma and finance.
As a world leader in marketing automation, personalization, CRM, loyalty and campaign management, we work closely with globally leading marketing technology vendors such as Adobe, Google and Salesforce, to continuously create cutting-edge marketing solutions and enhance our offering to our clients.
What will your day look like? As our new Senior Data Insights Consultant, you will join our growing Business Insights team. Here, you will provide your data skills and business knowledge to support our clients in making data-driven decisions to improve their digital communication. This entails designing and specifying data solutions and data integrations for various campaign platforms. More specifically, your tasks will include:
Identifying and designing value-adding insights solutions, leveraging data to optimize communication strategies
Interpreting business requests and clarifying data requirements
Assisting and advising on data models and scoping of new projects
Providing answers and insights to business-related questions via automated reporting solutions as well as ad-hoc data analyses
Collaborating with highly skilled specialists including account managers, architects, developers, creatives, strategists, data scientists and marketing operation experts to service our clients coherently
Promoting a data-driven agenda in a digital marketing context.
Who are you going to work with? You will join a team of hands-on Data Analysts, Data Scientists, Consultants, and Data Engineers who are passionate about bringing value and knowledge from data. We are all about unlocking insights from data through analytics and making that insight applicable in 1:1 data-driven communication and CRM. Your work will always be firmly anchored in data in a cross-disciplinary setting, collaborating closely with highly enthusiastic experts.
What do you bring to the table? As a person, you are outgoing and love being part of interdisciplinary projects and solutions. You are eager to learn and quick to understand the complexity of high-tech dialogues and solutions. Furthermore, you have the drive, enthusiasm and technical skills to take lead when facing the client in data and insights related matters. Through this, you strive to help and inspire the client to grow their business by combining data insights, performance analytics, and data engineering. It's an advantage if you have agency experience and marketing domain knowledge, but it's not a requirement. In addition, you have:
A minimum of 3-5 years of experience in a senior consultant/business liaison role related to data, BI, analytics or reporting solutions
Hands-on experience working with SQL, databases, ETL and reporting
Experience with report and dashboard development in Power BI/Tableau or similar tools
Experience with database and data model design for business intelligence and analytics solutions is an advantage but not a requirement
Experience with Google Insights/Google Analytics is an advantage.
Great communication skills in English.
A global network:
At Wunderman Thompson MAP, we are 800+ technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 50+ nationalities who collaborate closely to help our clients inspire and engage consumers on five continents.
We are part of the global Wunderman Thompson network with 20,000 colleagues in 90 markets, and proud to be the Global Center of Excellence for personalized customer experience and marketing automation.
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