At Preply, we are unlocking human potential through learning.
We believe learning with a great tutor is life-changing.
That's why we match online tutors from across the globe with learners and empower them to create live language classes with AI-powered tools and learning materials.
This is how we deliver progress, create engagement, and keep our global community of learners motivated.
So far, over 32,000 tutors have given more than 15 million lessons to learners from over 175 countries.
Meet the team!
We have a growing and talented data science organization, with a mission to enable the highest quality decision-making.
We work throughout the company - in the product, business, and platform teams - using analysis, experimentation, causal inference, and machine learning techniques.
We are uniquely placed to use data to help make better decisions and improve data literacy across Preply.
What you'll be doing:
Develop analysis, frameworks, and tools that will enable Preply to efficiently scale our marketing channels from SEM to Paid Social Media;Shape our bidding strategy, continuously analyze campaign performance, and provide actionable insights to refine targeting, maximize ROI and meet our growth targets;Review and redefine critical metrics to track the performance of paid marketing programs.
Advise on how to feed them into marketing attribution;Enable quick and flawless experiment design and evaluation;Advocate for data-driven decision making: generate regular reports and dashboards to communicate insights to the marketing team and senior management; conduct in-depth data analysis to identify trends, opportunities, and areas for improvement;Develop predictive and prescriptive data models to optimize paid marketing strategies;Navigate ambiguity to help your team decipher complex problems, select an ideal solution from a wide array of analytic techniques and concepts, translate into actionable requirements and, when needed, be "hands-on" in helping your team to review code and insights;Develop and grow your team: you'll need to coach individuals, lead technical discussions, recruit top talent, and establish processes.
What you need to succeed:
Ideally 3-4 years' experience managing a Data Science and Analytics team focusing on Performance Marketing Optimization;Experience working closely with GAds, Meta, Bing, TikTok bidding ecosystem;Experience with experimentation platforms, tracking definition as well as AB test design and evaluation;Strong coding skills in SQL and Python;Creative mindset and proactive attitude towards the creation and evaluation of new solutions;Strong curiosity, problem-solving, and problem-finding skills;Proficient written and verbal communication skills in English.
Nice to have:
Previous experience in Marketplaces and/or digital businesses;Previous experience with Databricks;Knowledge of Amplitude, Mixpanel or other product analytics tools;Knowledge of coordination tools (Airflow, Luigi, Jenkins, etc.
).
Why you'll love it at Preply:
An open, collaborative, dynamic, and diverse culture;A generous monthly allowance for lessons, Learning & Development budget, and time off for your self-development;A competitive financial package with equity, leave allowance, and health insurance;Not in Barcelona?
We offer an attractive relocation package to join us in our Preply Barcelona Hub;Access to free mental health support platforms;Access to Gympass-partnered wellness and gym centers throughout Spain to promote and support well-being and physical health;The opportunity to unlock the potential of learners and tutors through language learning and teaching in 175 countries (and counting!
).
Diversity, Equity, and Inclusion
Preply is committed to creating a diverse and inclusive environment where people from all backgrounds can thrive.
Different opinions and viewpoints are key ingredients in our success as a multicultural Ed-Tech company.
Preply will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status.
Together, we are The World Class.
#J-18808-Ljbffr