Job Summary
Amazon Advertising is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs.
Our ad solutions - including sponsored, display, video, and custom ads - leverage Amazon's innovations and insights to find, attract, and engage intended audiences throughout their daily journeys.
With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help businesses build brand awareness, increase product sales, and more.
Our programmatic advertising platform, the Amazon Demand Side Platform (DSP), is becoming increasingly popular with major advertisers and agencies worldwide.
We believe we understand display advertising better than anybody else and want to turn it into a science of its own that all users can leverage for their programmatic advertising.
Our Amazon DSP team is looking for a Programmatic Solutions Consultant to join Amazon Advertising's growing team based in Berlin.
Responsibilities:
- Manage the end-to-end experience of our enterprise customer, known as programmatic trading desks.
- Drive customer success by developing expertise in our programmatic advertising DSP.
- Work closely with programmatic traders at agencies/advertisers, as well as Amazon Advertising internal sales, product, and support teams to address customer needs.
- Onboard new traders, deliver trainings on new product features, assist customers with beta features, consult in business strategy and planning discussions, provide oversight in execution of campaign strategy, develop campaign optimization recommendations, and monitor their impact.
- Advocate for customers in internal forums, provide troubleshooting support, and simplify customer feedback to inform product and services design.
- Understand customer objectives and address them using our services and engagement best practices to drive adoption of Amazon technologies.
Specific Responsibilities Include:
- Owning the relationship with programmatic trading desk managers, engaging with multiple customer organizational levels to understand business objectives.
- Providing services such as onboarding, trade desk support plans, feature training, continuous product usage consultation, and industry best practices.
- Analyzing and interpreting data to identify improvement areas, root causes, and formulate enablement and adoption recommendations.
- Driving the evolution of Amazon DSP by assisting customers with product beta participation, capturing customer feedback, and collaborating closely with cross-functional Amazon teams (Product Management, Engineering, Analytics, and Specialists).
- Defining and improving processes and tools for the Programmatic Solutions Consultant team to better serve customers.
Minimum Requirements:
- 2+ years' experience in programmatic advertising in a consultative role, providing hands-on customer service.
- Experience owning relationships with programmatic decision makers.
- Ability to effectively present to and confidently communicate with B2B customers, including facilitating onboarding and training, or presenting plans to customer leadership (e.g., Head of Programmatic at an agency or advertiser).
- Knowledge of multiple areas of programmatic advertising technologies: DSPs, RTB, bid shading, machine learning optimization, ad verification, ad tracking, ad attribution, bidding engines, second-price vs first-price auctions, pixel and tag managers, cookies, viewability, etc.
- Fluency in English and German.
About Us
Here at Amazon Advertising, we embrace our differences. We are committed to furthering our culture of inclusion. We have 13 employee-led affinity groups, reaching 40,000 employees in over 190 chapters globally. We have innovative benefit offerings, and host annual and ongoing learning experiences, including our Conversations on Race and Ethnicity (CORE) and Amaze Con (gender diversity) conferences.
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