Marketing Manager, Small and Medium Size Businesses (SMB), AWS Marketing, EMEA SouthAmazon Web Services (AWS) is seeking a talented, self-directed SMB Marketing Manager to develop, lead, and execute EMEA South Marketing for the SMB segment. In this role, you will be responsible for developing and implementing regional marketing programs for the SMB business segment, accelerating awareness and adoption of AWS's cloud computing platform, services and solutions through a proactive, data-driven approach. This is a unique opportunity to play a key role in an exciting, fast-growing business.The SMB Marketing Manager is responsible for developing, executing, and measuring highly impactful local campaigns and collaborating and supporting EMEA marketing programs. This includes establishing a good understanding of the customer decision journey, creating nurture programs, and closely partnering with key stakeholders to build and accelerate the Marketing-generated pipeline in the segment. You will also be acting as a key liaison to the EMEA marketing functions.The role requires you to work collaboratively with the local sales organization, business development, and the EMEA and Global marketing teams, to build brand awareness in the SMB community and utilize a variety of channels including email, social, web, and digital advertising, next to providing support for Trade shows and/or Corporate Events.Key job responsibilitiesOversee and execute all aspects of the South (Spain, Italy and Portugal) SMB Marketing Plan (e.g. corp events and trade shows, digital campaigns, social media, virtual events, email, AWS owned and operated channels, among others), including managing external vendors and agencies, allocating budget, developing programs and extending EMEA and Global initiatives.Create reports and business review documents, including business health, KPI status and ongoing analysis of results aimed to optimize programs and share insights and learnings across the entire customer journey.Partner closely with the EMEA and SMB Partner Marketing team to drive global and regional campaigns in Southern Europe.Foster the culture of marketing innovation, built on data to measure and understand customer success.Be an excellent verbal and written communicator with strong analytic and quantitative skills.A day in the lifeCloud Computing is changing the world, but its real impact is how it accelerates growth and innovation for Small and Medium Size Businesses (SMBs). We're looking for individuals who want to help shape this exciting time with us. Do you have a passion for technology and want to own marketing programs designed to help SMBs grow and innovate faster with the cloud? Do you want to optimize marketing channels, across digital, events, advertising, social, etc. to drive business impact? Do you want to help SMBs in Spain, Italy, and Portugal understand how AWS can help their journey in the cloud, leveraging the newest GenAI, Security and Compute technologies? Amazon Web Services is seeking a Marketing Manager to cover the EMEA South region (Spain, Italy, Portugal) where you can do just that.Minimum QualificationsExperience in professional non-internship marketingExperience using data and metrics to drive improvementsExperience with Excel or Tableau (data manipulation, macros, charts and pivot tables)Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completionAbility to juggle multiple priorities, roll up your sleeves and make things happen in a fast-paced, dynamic environmentExperience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programsExperience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generationFluency in Spanish or Italian and English is mandatory. Superior oral and written communication skills at an executive level with an innate attention to detail.Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.
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