.Venga: bridging innovative blockchain technologies to traditional finance Venga is on a mission to take innovative blockchain technologies from Web3 and DeFi space and bridge them to traditional finance inside a powerful app, empowering people to effortlessly discover, invest, and navigate the world of Web3.
Who We're Looking For We're looking for a marketing guru from the crypto, blockchain, and web3 space to join our team as the Marketing Lead.
You will work directly with the CEO and, with a hands-on approach, design and execute Venga's marketing initiatives, both traditional and Web3, while establishing a data-driven framework that empowers the team to make informed and impactful decisions.
Apply for this role if: You have professionally been working in the crypto, blockchain, and web3 space and have a passion for all things decentralized.
You are hungry for a challenge and are prepared to move really fast.
You can think outside the box because everything we do at Venga must be different, better, and faster.
What You'll Be Doing Take ownership of Venga's marketing processes to lead, perfect, and enhance them while developing and implementing new strategies to achieve business objectives and targets.
Establish a data analytics framework for the marketing team, communicating directly with the engineering teams to get things from zero to done.
Own Venga's marketing budget, controlling, managing, and optimizing expenditures.
Lead Venga's inbound and outbound marketing campaigns from planning to execution and analysis, focusing on reaching KPIs while optimizing ROI.
Lead Venga's affiliate and referral marketing initiatives.
Spearhead Venga's Web3 marketing, leveraging token-based incentives, crypto community engagement, and partnerships within the Web3 ecosystem to drive awareness, adoption, and loyalty.
Work cross-departmentally to design and implement marketing strategies integrating tokenomics, airdrops, rewards, and incentive mechanisms.
Identify and foster partnerships with other Web3 projects, influencers, and ecosystems to amplify brand visibility and adoption.
Establish KPIs for traditional marketing and Web3 marketing.
Lead the marketing team while providing guidance and mentorship.
Think outside the box and be ready to move fast because everything we do at Venga must be different, better, and faster.
Who You Are & What You'll Need You have a proven track record working in a fast-growing crypto, blockchain, or web3 company, preferably at a CeFi app or crypto exchange.
You have 5 years in marketing with relevant roles.
Bachelor's degree in marketing, digital marketing, brand communications, or other relevant degree.
A very high level of English with strong copywriting and reviewing skills.
Spanish and any additional language are a big plus