MISIÓN: The junior Digital Marketing role will be leading processes to drive Business Analytics, Marketing & Special Projects strategy and commercial campaigns within the Value Proposition stream.
FUNCIONES/RESPONSABILIDADES:
Outlining customer segments regarding quantitative and qualitative information.Partner Digital Bank area in each stream with analytics and project management services to drive cross-functional collaboration.Deliver insights from analytics to inform strategy, challenge and proactively adapt business practice to support effectiveness in commercial activity, brand plans and business reviews.Build and develop Marketing strategy based on the business' needs.Build digital expertise across commercial and drive adoption of multichannel approach.Data integrity and reporting alignment among various internal groups and/or between internal sources. Ensure local adherence to global definitions.Concept, design and implement dashboards with relevant KPIs to track business success and progress on local campaigns.Provide ad hoc value-added analysis and prepare periodic reports highlighting the results and performance of the Digital Banking area products.Prepare information extraction solutions on new localized needs, experience in database processing and exploitation.Rocking figures and insights to measure the found customer problem and the proposed solution.Produce high-end visual materials to display results in workshops or project meetings.Empathizing with customers and analysing customer needs to realize explicit assumptions and hypothesis on the best business and technology solutions.Effectively communicating and presenting insights and recommendations to stakeholders within the organization.COMPETENCIAS:
4+ years analytical, business & marketing creation experience, preferably in banking industry.Strong problem-solving skills.High English level, C1.Advanced in Microsoft Excel, SAP (SD, BW and/or BI), SQL, PowerPoint and Access visualization technology.Ability to manage multiple projects simultaneously.Very good knowledge of English language.Banking products Knowledge.Analytical skills.Problem solving focus.Strategic thinking.Good presentations and communication skills.Customer focus.
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