Job Description:
We offer a project at a multinational Pharma industry Company.
Our client is a multinational Pharmaceutical company, a global leader in its sector.
Main Responsibilities: Identify and analyse local requirements and develop short-, mid- and long-term local brand strategies based on solid market, customer and product understanding. Delivery of operational marketing plans using customer and market insights to maximise the brand's short-, medium- and long-term objectives. Develop and prepare brand-related direct and indirect customer-facing and communication tools to assure full brand messaging and customer access within compliance regulations, agreed timelines & budgets. Maintain close and regular personal interaction with individual and collective customers/customer groups. Monitor the implementation of the action plan and adjust communication and tools if the right message is not being delivered. Monitor brand performance and give "reliable" estimates for the monthly brand's demand plan. Assure adequate equipment and training of all customer-facing functions in line with the company's commercial cycles and within the overall commercial operational plan. Lead the brand team and develop people under his/her responsibility, if applicable. Define market analysis necessities and assure adequate (type & timelines) completion and draw conclusions from market research results. Drive together with COMEX the key questions for the market research activities in order to obtain customer insights and to ensure effective brand communication. Manage cross-functional local brand team (market access, COMEX, medical, sales, finance, regulatory). Give input on overall strategic planning. Identify and develop omnichannel tools to increase customer coverage and frequency. Responsible for the brand's budget. Monitor and control promotional expenditure. Representative of Spain's and Portugal's subsidiaries in the global brand team. We offer a project starting ASAP.
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