Job Description As an Events Marketing Manager (fixed term contract) at Roboyo, you'll be involved in the strategic planning and executing our flagship event, All Eyes on Automation, ensuring a seamless experience for delegates, speakers, partners and staff.
You'll oversee all aspects of the event, from content development to logistics and supplier management, while maintaining strong relationships with key stakeholders.
Additionally, you'll be required to attend the event in Berlin in November and provide on-site support.
Responsibilities · Strategic Event Planning: Develop and execute comprehensive event plans for All Eyes on Automation, ensuring a seamless and impactful experience for all.
· Content Development: Oversee the creation and curation of engaging content, including presentations from our speakers, aligned with the theme of the event.
· Logistics and Supplier Management: Manage all logistical aspects of the event, including venue management, vendor coordination, and on-site operations.
· Stakeholder Management: Build and maintain strong relationships with key stakeholders, including sponsors, partners, speakers, and internal departments.
· On-Site Support: Provide on-site support at the event in Berlin ensuring the smooth execution of all event activities and addressing any issues that may arise.
· Post-Event Analysis: Analyze event performance and gather feedback to identify areas for improvement and inform future planning.
Requirements Experience and skills · Bachelor's degree in marketing, event management, or a related field.
· Minimum 10 years of experience in event management.
· Proven track record of planning and executing successful events of various sizes and complexity.
· Strong project management skills and ability to manage multiple tasks simultaneously.
· Excellent communication and interpersonal skills, both written and verbal.
Bonus skills: · Experience in the B2B technology or automation industry.
· Proficiency in CRM and WordPress CMS.
· Knowledge of digital marketing and advertising.
· Creativity in crafting events.
· Fluency in multiple languages.
Requirements Experience and skills you'll need to do this role: Native English speaker - Excellent English language skills, both written and verbal.
Bachelor's degree in marketing, Business Administration, or related field.
10yrs proven experience in a marketing role, preferably in the technology or automation industry.
Demonstrated track record of developing and implementing successful marketing strategies.
Excellent strategic thinking and problem-solving abilities.
Proficiency in marketing automation tools e.g.
Salesforce CRM, GA4.
Exceptional communication and interpersonal skills.
Skills that would make you perfect for this role: Technical Aptitude: Familiarity with automation technology and AI.
Global Marketing Experience: Experience in executing marketing strategies across diverse markets and different languages.
Partnership Development: Ability to identify and cultivate strategic partnerships to expand Roboyo's reach.
Data Analysis and Interpretation: Proficiency in data analysis tools and techniques to derive actionable insights from marketing metrics, enabling data-driven decision-making and optimization of marketing strategies.
Innovation and Creativity: A knack for thinking outside the box and generating innovative marketing ideas to differentiate Roboyo in a competitive market landscape.
Project Management Expertise: Demonstrated ability to efficiently oversee numerous marketing initiatives, ensuring adherence to timelines, budgetary constraints, and alignment with overarching business objectives.
SEO and SEM Expertise: Knowledge of SEO and search engine marketing best practices to enhance Roboyo's online visibility and drive qualified traffic to our digital assets.
Customer Experience Focus: Understanding of customer journey mapping to create seamless and engaging interactions across all marketing touchpoints.
Languages: While English is our primary business language, fluency in additional languages such as French, German, and/or Spanish is an asset that will set you apart.
