Vaimo is a full-service omnichannel agency that helps brands, retailers, and manufacturers worldwide to succeed in delivering fluid customer experiences, through end to end e-Commerce, experience management and optimised product-, asset- & customer data management.
By combining strategic, UX & design principles with advanced data visualisation & analysis we are able to understand and fully optimise the customer journey across touchpoints driving business results.
As a Data Strategist at Vaimo, you will play a pivotal role in shaping the data strategy to support our client's data-driven goals, with a focus on Customer Journey and Analytics.
Your primary responsibility will be to develop and execute data-driven strategies for those clients, ensuring that data is leveraged effectively to drive business success across different industries.
Key responsibilities Data Strategy Development: Collaborate with cross-functional teams to design and implement data strategies and customer journeys that align with the company's mission and vision, with a specific focus on customer-centric use case enablement.
Data Governance: Establish and enforce data governance practices, ensuring data quality, accuracy, and compliance with regulations.
Data Analysis: Analyse large customer datasets across touchpoints to identify trends, insights, and opportunities for improvement.
Data Integration: Work on integrating data from various sources to create a unified data ecosystem (i.e., in a CDP).
Data Visualization: Create compelling data visualisations to communicate insights and findings to both technical and non-technical stakeholders.
Performance Metrics: Identify and help organisations monitor their key performance metrics, making data-driven recommendations for continuous and timely improvement.
Data Security: Recommend data security measures to protect sensitive information and ensure compliance with data protection regulations.
Team Collaboration: Collaborate with data operational or executive-level teams to achieve data-related goals.
Communication: Present findings and recommendations with key stakeholders, and empower them to take actions in various areas (journey orchestration, media plan, UX design, promotion, CRO, etc).
Qualifications required Minimum of 3 to 5 years of experience in analytics Experience with CDP and journey orchestration or marketing automation tools (e.g., Segment, Hubspot, Klaviyo, Adobe Journey Optimizer, etc.)
Familiarity with BI and Visualisation tools (e.g., PowerBI, QlikSense, Tableau, Looker) Experience with journey and UX analytics tools (e.g., CRM, Google Analytics, Adobe Journey Analytics, Adobe Analytics, Hotjar, ContentSquare, etc.)
Expertise in campaign management and media analytics is a plus Master's or Bachelor's degree in Economics or Marketing (or equivalent experience) Proficiency in data analysis tools and techniques, with a specific focus on journey, marketing automation, CRM programs and customer data analysis and statistics Knowledge of data manipulation languages such as Python, SQL or R is a plus Excellent presentation and communication skills in English.
Eagerness to learn and improve in the field of data strategy.
Results-oriented mindset.
Team-player What we have to offer A full-time job Very competitive salary package Remote or flexible working arrangement available Working in an international environment, with frequent travel to client sites (across Europe) You will join a young, flexible and dynamic scale-up focused on data-driven marketing strategy & solutions You will be part of a team managing challenging customer data projects for large international organisations You will have the opportunity to develop your skills & knowledge in a challenging and fast-growing domain.
Where needed you will be guided & trained by senior experts.
Frequent training & education is provided, regarding latest data technologies or innovative analytics use cases #J-18808-Ljbffr