.CRM Manager en Barcelona.As a Senior Associate CRM Manager you will be responsible for developing and implementing strategies for events on both engagement monetisation paired up with a strong communication support. You will also coordinate on special campaigns and features to drive user engagement and monetization supporting a fun experience for our customers. These processes involve working with high-level professionals inside the GameOps team as well as across CRM Art CRM QA Product Development User Acquisition Customer Support Analytical teams and more. You will report to GameOps Events Lead.What Youll DoSkills and RequirementsYou will have strong CRM management skills to oversee the entire delivery cycle of campaigns/features from ideation to launch post-supportYou will monitor and evaluate campaign performance using data to optimise and improve future campaignsYou will come with ideas of AB tests to improve business metricsYou will be data and KPI driven and understand how to drive towards data proven results as well as report on a key metricsYou will work closely with various stakeholders ensuring collaboration and alignment in order to execute CRM strategies (product teams data teams art teams)You will have knowledge of the mobile gaming industry (its a plus)You have the ability to conduct market research analyse data gather insights and proactively share with stakeholders.You will be a strong communicator both written and verbal and keen to cultivate a collaborative team environmentWhat Were Looking ForAbout YouExtensive experience formulating and managing in-game events in a relevant industry (F2P and Social Casino games preferred).Experience implementing and managing initiatives driven by personalization customer segmentation engagement and LTV of customers.Capable of managing multiple priorities under pressure and tight deadlines in a fast-paced and changing environment.Proficient in using CRM software and platforms (e.G. Iterable Braze Looker)Creative thinker and wordsmithWell-articulated and an excellent team player.University degree in Business Administration Product Design Marketing or Information Technology are preferred but if you have transferable skills and experience don t hesitate to let us know.Trustworthy open-minded reliableWhy Product Madness ?You will be joining a global powerhouse where you will be part of a world-class talented team that creates remarkable hit games such as Heart of Vegas Lightning Link Cashman Casino Mighty Fu and Big Fish Casino. The success of these titles has led to over 400 million downloads and more than 50 million active users. But there is no stopping us there we also have a new games team that is working on bringing new hit games to the market. Product Madness is an Aristocrat Technologies company within its digital games division of Pixel United