Brand Manager - Barcelona Job Mission Want to drive the masterplan behind a leading brand?
As a Brand Manager at Reckitt, you'll have the freedom to take a major market by storm.
This position is responsible for the development of assigned brands through the achievement of specific growth objectives.
The position resides within the country marketing function and will assume responsibility for assigned key Brands within the category.
The Brand Manager will play a key role in supporting the development of the overall category strategy and is expected to drive growth of their assigned brands through excellent marketing execution.
Main Responsibilities To manage a brand within the context of the agreed strategies to maximise long term sales and profitability.
To develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget.
To contribute to the development of category strategies.
Contributing to Reckitt Innovation by delivering a product development programme to generate consistent sales and profit growth.
To develop, recommend and execute annual marketing plan activities, including local media strategy and plans.
To initiate and manage market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth.
To lead the development of local copy strategy/executions and/or to ensure adaptation possible for other regions.
In close co-operation with the Sales function and Trade Marketing.
You'll succeed because you're a natural marketer.
Have experience in marketing models that reach beyond the traditional.
Have worked in an FMCG setting before.
Are a proven strategic thinker, with a background in brand planning and activation.
Are analytical in your approach.
Have the leadership and communication skills needed to get others behind your projects.
US Additional requirements English high level required.
3 years marketing experience.
Strong commercial awareness.
Entrepreneurial.
Resilient and able to respond under pressure.
Strong analytical skills.
Ability to influence.
Equality : All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
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