.Busuu is one of the top 50 EdTech companies in the world and has won numerous awards for its innovation and impact in language learning. Busuu's vision is to empower everyone in the world through languages. We are the world's largest online community for language learning, with more than 120+ million users from 190 countries, growing at up to 20,000 new users per day. We make learning a language easy by combining AI-powered courses with instant feedback from our global community of native speakers and live tutoring from qualified teachers across the world. In Nov´21 Busuu entered into a definitive agreement to be acquired by one of the largest EdTech companies in the world, Chegg (NYSE:CHGG). Being part of Chegg will help us to accelerate our growth and achieve our vision even faster. If you are interested in EdTech and want to be a part of a mission-driven organisation then we would like to hear from you. The role We're looking for an experienced product marketing specialist to develop and lead our global go-to-market strategy, ensuring the Busuu value proposition is clearly communicated and resonates with key audiences. A natural collaborator with the ability to translate product features into user benefits, you will work closely with marketing and product teams to drive product adoption and referral. Passionate about delivering positive customer outcomes, you will develop a messaging matrix that ensures the right message reaches the right person at the right time. You will Establish an integrated go-to-market strategy, focussing on opportunities to optimise for engagement and conversion across markets, articulating why Busuu is different, and why the world should care. Act as the conduit between education, product and marketing teams, creating and maintaining a central product marketing roadmap to align around product launches and ongoing cross-/up-sell. Lead go-to-market activities globally for our range of courses, products and features. Measure and report on the ROI of product marketing initiatives. Input into pricing strategy, ensuring product benefits match with market level demand and pricing norms. As a key member of the growth tribe, work as part of a cross-functional team to optimise the customer journey in order to increase conversion, engagement and revenue. Understand the competitor landscape and how this shapes prospective users' perceptions. Working closely with the in-house creative studio, develop a messaging matrix to inform ongoing MVT and improve engagement rates. Be the product marketing champion within the business, sharing insights, best practice and results. Minimum Requirements 7+ years international product marketing experience for a technology-focussed business. Highly collaborative, you'll be adept at partnering across departments (e.G. product, education, engineering, marketing) in order to develop a central strategy. Experience working within a subscription-based model would be advantageous