About The Role & Team
The PR team is responsible for devising and implementing publicity campaigns for our portfolio in Spain, while working closely with the EMEA Publicity team.
This role for Disney+ works within the team to develop and execute strategic and creative public relations campaigns for all content released on the platform.
You will be accountable for securing positive, high-quality coverage of the division's titles and franchises across all editorial media platforms including digital, broadcast, and print.
You will work on future planning for local and international titles and collaborate directly with external agencies when needed to support the strategy of any given title/event.
Additionally, in this position, you might work across the rest of The Walt Disney Company on relevant integrated PR campaigns and initiatives.
This role will require you to be onsite 4 days a week in our Madrid office, with one day working from home.
What You Will Do Run the day-to-day consumer press office management and campaign implementation along with the team coordinator, including a wide range of tasks from responding to day-to-day requests and handling questions from media and different stakeholders, to managing talent, press releases, and press materials, or maintaining data and elaborating reports.Work on the development and delivery of the Disney+ local originals campaigns, including comms planning, asset gathering, and approvals management.Supervise campaigns end to end, inclusive of talent management and event execution.Using a strategic approach, plan year-on-year local original campaigns, thinking of new ways to secure coverage in traditional and new media channels.Develop collaborative relationships across different teams and stakeholders (brand marketing, social media, local originals, corporate communications, production companies, talent, agents, and personal publicists) with the goal of increasing opportunities and developing fully cohesive publicity campaigns.Organize press/talent tours including tasks such as management of digital, print, and broadcast interviews, managing and implementing publicity schedules for talent tours, and supervising logistics.Implement new ways to increase talent presence through out-of-the-box ideas.Summarize completed junket/event activity details for inclusion in the overall junket wrap report for internal circulation.Plan and execute in-house publicity events, securing press attendance and participation. Required Qualifications & Skills Proficient in English and Spanish.Proven experience working in the Publicity/Public Relations area.Deep understanding of the media and entertainment industry, namely television and streaming.Established network of connections in media.Experience managing award campaigns and festivals as part of a local content campaign.Experience handling a range of partners, including senior-level stakeholders.Crisis management experience.Experience working with local titles, production companies, and talent.Experience running events.Established media network as well as third-party relationships.Knowledge of the Spanish media landscape, industry trends, and production landscape.Ability to manage time effectively and prioritize tasks.Excellent attention to detail and flexibility.Self-starter, showing initiative, highly collaborative.Thinks strategically, communicates effectively, and gets results. The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong.
Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences, and perspectives.
We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.
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