.E-commerce is both growing rapidly and redefining the way we shop and buy. In the online space, the Search Engine Results Page (SERP) are the new "digital shelf." You have a great chance of being a good fit if you are an autonomous and self-motivated digital marketer who thrives on data and analysis. We love working with specialists who blend smarts and ability to work seamlessly in a dynamic business. Prior experience within Amazon and other marketplaces PPC is essential.Primary Function - What a Marketplaces On-Site Search and Display does at HP: We are looking for energy, teamwork, technical expertise, a willingness to educate and desire to elevate the performance not just of HP product, but our team. Your primary focus will be to ensure the delivery of day-to-day Amazon Advertising activity, working towards set performance targets and ensuring that campaign implementation is in line with best practices, driving ecommerce success for your client.Responsibilities include but are not limited to:Managing the day-to-day delivery of Paid Search/Pay Per Click (PPC) campaigns, including strategy development, account setup, keywords selection and expansion, audience segmentations, negative keyword governance, website and category exclusions, ad creative, and landing page revisions.Managing paid search campaigns across multiple marketplaces and ensuring program specific coverage and ROI goals are being met.Daily monitoring and analysis of all Paid Search advertising campaigns on the platforms of Amazon and other Marketplaces.Generating detailed keyword research analysis for new & existing products using third-party tools.Managing bids throughout the entire campaign, monitoring and updating daily budgets.Activating and managing big media budgets and multiple PPC / DSP campaigns within the marketplaces across our portfolio of products.Maintaining alignment with a robust promotional calendar ensuring that ad copy and spend is consistent with site Worldwide goals.Developing and maintaining reporting on all levels of data from keyword to campaign for ROI and coverage metrics.Providing recommendations and improving performance of Paid Search and Display campaigns and for annual budget planning.Analysing campaigns and translating anecdotal and qualitative data into recommendations and plans for revising the campaigns.Preparing and delivering on reports required by management, working closely with the country Search Planning function.Spending 10% of the time developing new tests as part of a growth strategy.Keeping up to date with paid search best practices, bid management systems, keyword development tools and industry research.Individuals who do well in this role at HP, usually possess: Critical requirements:Bachelor's degree or higher - Business and Marketing preferred.At least 2 years of experience with Amazon Marketing Paid Services.Understanding key e-commerce events and seasonal trends that could impact the overall digital marketing industry