.Iberia Business Unit Lead - Orthodontics (Dental Industry)ABOUT STRAUMANNThe Straumann Group unites global reach, experience and innovation with passion and a commitment for uncompromising quality, making enhanced dental healthcare available and accessible to customers and patients around the globe. The group unites global and international brands that stand for excellence, innovation, and quality, including Straumann, Neodent, Anthogyr, Medentika, Clear Correct, Dental Wings and other fully- or partly owned companies and partners.In 2017 Straumann entered the highly attractive market for Clear Aligner to support its strategy as becoming the leading provider for esthetic dentistry solutions. To achieve this step, the Straumann Group acquired the US-based company Clear Correct. With determination, Clear Correct grew into a viable player in the clear aligner space, which attracted the attention of many customers globally since 2006. Acquiring Clear Correct has provided Straumann with technology and expertise in orthodontics.People and culture are the Straumann Group's greatest assets; they are the keys to high performance and sustainable success. We strive for a culture that builds trust and collaboration, fosters diversity, embraces change, promotes agility, learning and innovation, creates opportunities, allows people to make mistakes and encourages them to take both responsibility and ownership. The fundamental driver of our culture is the player-learner mindset, which we seek to inspire and nurture in every employee.SUMMARY OF POSITIONThe IBERIA Head of Orthodontic Business Unit is tasked with expanding the Orthodontic Business across Spain and Portugal. This involves leading sales, marketing, and clinical teams to execute our Ortho GTM strategy, which focuses on new customer acquisition and growing utilization of customers through coordinated sales, marketing, and education efforts. The role includes P&L responsibility under the Iberia head's leadership. The candidate should have a strong sales drive with a strategic business development mindset. A change agent who can leverage individual contributors while transitioning from a previously country specific functional mode to a BU organization. The role is reporting directly to the Iberia Head and dotted line functionally to the EMEA Head of OrthoIn this role, you willDrive best possible outcomeDevelop annual business plan (P&L Budgeting and Forecasting) and Business strategy to reach Net Sales and CM (Contribution Margin) targets. Implement monthly reviews.Implement our GTM (Go to Market) process with clear roles, responsibilities, and goals using our Selling Machine Model framework. Our GTM is focused on new customer acquisition through efficient segmentation and growing their utilization fast through effective training and education.Develop and drive an integrated sales, marketing and educations plan to deliver superior customer experience through the customer journey
