.The role is in charge of the customers of our SEM business located in Galicia, Euskadi, Navarra, La Rioja, and Castilla y León. Primary focus will be the development of potential target customers based on a specialization platform. This includes forecasting annual objectives for sales, margins, and volume growth. Expectations include the ability to sell at all levels of management and build relationships that ensure Avient will continue to get the first and last look. Being skilled at customer-centric selling approaches and effectively selling the value of our products and services are also keys to success.Individual must have the ability to assist customers in problem-solving to deliver solutions, bring energy, enthusiasm, and professionalism to their daily routines, and be able to perform the function independently. They should also effectively coach and direct personnel in marketing and other disciplines to achieve results.Essential Functions Profitable revenue growth, including robust new business development.Achieve stated gross margin targets as a percentage of sales.Approach the sales process with a high degree of professionalism and effectiveness by successfully utilizing customer-centric selling skills and tools.Establish, track, and close new business targets consistent with short- and long-term objectives at designated accounts within the territory.Develop contact matrix and establish strong relationships with key decision-makers and project facilitators.Prospecting and cold calling.Develop, execute, and manage sales plans, sales budgets, and expense budgets.Establish account development plans and network resources up, down, and across both the customer's organization and Avient.Deliver the planned results (AOP).Develop account relationships, identify opportunities, and capture service opportunities at strategic accounts within assigned geography or industry.Understand key players, applications, requirements, trends, and needs as well as Avient's potential and share within the targeted industry.Become an industry and product expert to leverage successes across the industry.Coordinate closely with regional sales teams as well as collaborating with the technical area as necessary to accelerate and drive profitable growth through solutions selling to targeted accounts.Establish a linkage between the customer's business strategy and Avient's capabilities.Monitor the competition to better understand issues and threats and develop plans to eliminate barriers.Implement Avient's pricing and market strategies as well as business practices.Negotiate customer contracts and value packages to ensure an acceptable return on Avient resources invested.Participate in strategy development, help position the business, and develop the offer.Assist in defining the target markets and commercial strategy.Develop written Account Plans for top three strategic accounts including metrics to define annualized sales potential at each account