Job Responsibilities
This person will be responsible for :
the Instore and online visibility strategy development and execution for all Brands (De'Longhi, Braun, Kenwood and Nutribullet)
Merchandising, Promoters and Training Plan and organization
fairs, events and conventions
Secure quality and visibility at POS
Budget planning / responsibility and controlling
He / She will be responsible for :
Merchandiser and Promoter budget, BTL budget for customer activation online and offline;
Given Budget Management & whole cost estimation / invoice process;
Training and promoters plans, analysis and follow up : creation, execution and control of plans coordinating with his team and agencies;
Shop display and in store communication topics such as in store execution material development and distribution;
Design, creation and production and rollout of all Instore communication materials including shop displays & SIS;
Innovation in terms of shop displays, POS material, digital POS as well as Digital tools and databases to steer assigned field on KPIs;
Shop Display Management in terms of dismantling, repair, warehousing;
Reporting and analysis of key KPIs;
Direct contact for external Agencies, Trade Partners, KAM and Sales;
Processing of Sales requests;
Development of assigned are including external agency landscape;
Development of new ideas in field of Trade Marketing;
Continuously updating inefficient processes and cost structures;
Competitors and market sensing to identify new potentials;
Shop visits, also related to Perfect Store coordinating with Sales;
Product presentation to key retailer;
Organize and lead events in store, fairs and exhibition + special event like Coffee Fest, Coffee Forum, etc.
Job Profile
Education :
University Degree in Business Studies, Economics, Marketing & Communication, MBA
Languages :
Fluent in English (spoken & written)
Experience :
Minimum 3-5 years experience
Experience in Marketing or Trade Marketing role in FMCG, household appliance or electronic consumer goods markets
Ideally working in a multinational company or having worked extensively for multinationals
Skills :
Ability to think critically and creatively
Initiative : Entrepreneurial spirit with high level of pro-activity
Resilience : Capable of working effectively under pressure
Integrity : Honest, Respectful
Results-Oriented
Decision-Making Skills : Capable of taking decisions even when the outcome is uncertain
Innovative : Creative, capable of searching for new business areas and opportunities
Highly Flexible
Strong communication & interpersonal skills
Experience analyzing large amount of data and trends.
Others :
Capable of working in complex and fast changing environments
Capable of working in team, with different departments and cultures
Personality :
Overall we are looking for an all-rounder , entrepreneurial spirit, willing to take on new challenges and capable of integrating well into a nice team
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