Location: Berlin / Paris Area, France / London area / Madrid Area / Milan / Munich / Barcelona AreaDepartment: Marketing & Partnership – MOPSEmployment Type: Full-time / On-siteContentsquare is a digital experience analytics company dedicated to better customer understanding and making the digital world more human.We power more human experiences through understanding, action, and trust.As a Marketing Operations Manager at Contentsquare, you will play a vital role in the Global Marketing Operations team, reporting directly to the Senior Director of Marketing Operations. Your role will focus on supporting, managing and optimizing our marketing automation ecosystems, specifically Marketo and Iterable, to enhance the entire customer lifecycle from lead acquisition to customer retention.Responsibilities:Support the Entire Customer Lifecycle: Provide technical support for marketing automation platforms (Marketo and Iterable) to facilitate marketing efforts across the entire customer journey—from lead generation and nurturing to conversion and customer retention.Technical Support and Platform Management: Maintain and troubleshoot Marketo and Iterable platforms, ensuring they are effectively supporting marketing operations. Manage integrations with other marketing tools and CRM systems like Salesforce.Optimize Marketing Technology Stack: Oversee the integration of Marketo, Iterable, Salesforce, and other marketing technologies. Lead efforts to automate processes and enhance system efficiencies.Data Management and Compliance: Ensure data integrity and governance across all marketing platforms, maintaining accuracy and compliance with global regulations.Cross-Functional Collaboration: Collaborate with cross-functional teams to execute technical and operational strategies that support the entire customer lifecycle.Support Experimentation and Analysis: Assist the Customer Marketing team with technical support for A/B tests and data analysis.Continuous Improvement and Best Practices: Proactively identify opportunities to enhance marketing processes and operational efficiencies.What you'll need to succeed:Expertise in Marketing Automation: Deep expertise in Marketo and Iterable.Technical Proficiency: Experience with CRM systems like Salesforce.Data Analysis Skills: Experience in data analysis using tools such as SQL, Tableau, and Google Analytics.Project Management Experience: Ability to manage multiple projects simultaneously.Knowledge of Data Privacy Regulations: In-depth knowledge of GDPR, CAN-SPAM, and CCPA.Problem-Solving and Troubleshooting: Strong analytical and problem-solving skills.Effective Communication and Collaboration: Excellent communication and collaboration skills.What makes you stand out:B2B Marketing Experience: Experience in business-to-business (B2B) marketing within a SaaS or technology-driven environment.Certifications: Iterable or Marketo Certified Expert.Familiarity with Marketing Tools: Familiarity with additional marketing tools and platforms.Global Experience: Experience working in a global, multi-cultural environment.Why you should join Contentsquare:We're humans first. We hire dedicated people and provide them with the trust, resources and flexibility to get the job done. We invest in our people through career development, mentorship, social events, philanthropic activities, and competitive benefits.Contentsquare is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.
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