The job: As our new Sr Market Development Manager , you will be joining our ImmunoDiagnostics Division (IDD) and will be responsible for executing the Market Development strategy and delivering on key initiatives for the IDD Portfolio in Western Europe, in collaboration with Regional Marketing, HEOR, Scientific & Medical Affairs, and Commercial. The role collaborates closely with Commercial teams and Center of Excellence functional areas to drive Market Development and penetration through the following strategies:
Assess, validate, and propose solutions to remove market development barriers for the business in current addressed and non-addressed market segments, by using market development tools (opportunity assessment, workshops, data collection, etc.)
Identify and run key short-term and long-term strategic initiatives to improve business performance and competitive strategic positioning, expanding access to market segments and driving segment share.
Lead Market Development projects, closely collaborate with the in-country Commercial, Marketing, Scientific and Medical Affairs, HEOR, and Government Relations teams and provide them with updates on the latest trends and identify opportunities.
We are offering this role as fully remote (working from home), based anywhere in western or northern Europe . Some international travel will be required - 25-50% per annum - with overnight stays.
Our Organisation: This position is based in our ImmunoDiagnostics Division (IDD), which has its global HQ in Uppsala, Sweden. IDD develops, manufactures, and markets complete blood test systems to support the clinical diagnosis and monitoring of allergy, asthma, and autoimmune diseases. With 1,900 employees worldwide, IDD is the global leader in in-vitro allergy testing and also the European leader in autoimmunity diagnostics.
What will you do?
Evaluate the impact of healthcare policy and reform decisions on markets to identify value-adding opportunities; Assess barriers to access for Allergy and Autoimmunity patients.
Provide support for Regional Commercial Leaders in building Country Growth Plans (CGPs) to accelerate patient demand and access to testing.
Partner with Scientific and Medical Affairs to map patient care pathways and identify opportunities to increase access and to make the pathway more efficient.
Communicate strategic analyses and recommendations based on information including, but not limited to, Market Intelligence, Pricing, Policy & Reimbursements, and Medical Affairs, in order to remove barriers to entry for the business.
Drive Clinical & Economic Value, leveraging internal and external sources and studies.
Lead Market Development projects, closely collaborating with the in-country Commercial, Marketing, Scientific and Medical affairs and Government relations teams.
Analyse the patient testing continuum in order to provide strategic insights on the needs related to our customers; Create actionable plans to address barriers to entry and increase segment share.
Collaborate with cross-functional teams including Marketing, Commercial, Commercial Operations, analytical teams, R&D, and Scientific and Medical Affairs to deliver consistent messaging across the Commercial organization and customer base.
Monitor key performance indicators to track program effectiveness via sustainable sales growth.
Contribute to the Regional Strategic Plan, Regional Annual Operating Plan, and business reviews with conclusions based on the impact of funding, economic data, competitive analysis, and other primary/secondary information sources.
Who we are looking for:
Extensive Product Marketing experience within Medical Devices, Diagnostics, or Healthcare industries (Sales experience in these industries also of interest).
Experience in driving market access & development, with a focus on barrier assessment and removal.
Knowledge of Allergy & Autoimmunity is of interest, but not essential.
Experience with multi-country cross-functional collaboration.
Strong project management skills.
Fluent in English, any other major European languages a plus.
Strong written and verbal communication, plus presentation skills.
What's in it for you:
Excellent career progression opportunities with a large and growing global employer.
Competitive salary, plus annual incentive bonus.
Full benefits package (specifics depend on country of hire).
About us: Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue of approximately $40 billion. Our Mission is to enable our customers to make the world healthier, cleaner, and safer. Whether our customers are accelerating life sciences research, solving complex analytical challenges, increasing productivity in their laboratories, improving patient health through diagnostics, or the development and manufacture of life-changing therapies, we are here to support them. Our global team of more than 100,000 colleagues delivers an unparalleled combination of innovative technologies, purchasing convenience, and comprehensive services.
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