.Business Area: VB Internet of Things VerticalPosting Country: SpainFull Time / Part Time: Full TimeContract Type: PermanentAt Vodafone, we're working hard to build a better future. A more connected, inclusive and sustainable world. As a dynamic global community, it's our human spirit, together with technology, that empowers us to achieve this.We challenge and innovate in order to connect people, businesses, and communities across the world. Delighting our customers and earning their loyalty drive us, and we experiment, learn fast and get it done, together.With us, you can be truly be yourself and belong, share inspiration, embrace new opportunities, thrive, and make a real difference.Would you like to be part of our new adventure? Vodafone Group is launching its new technological HUB (MSH), an international center of excellence dedicated to research and development of technical solutions, such as Secure Networks, 5G and 6G development, Open RAN, IoT, MPN & MEC and UCC for Vodafone Business, platforms and enterprise solutions.Come and join us to create the future together!What you'll do Strategy Development: Drive definition of requirements for the newly branded website.Implement new website contents, manage social media calendar and manage VOIS relationship, aimed at increasing engagement and number of followers.Marketing Automation: assess marketing automation workflows and campaigns, improve processes working in collaboration with Vodafone Business and VOIS. Develop and execute lead nurturing programs to drive customer acquisition and retention.Campaign Management: Plan, execute, and optimise multi-channel digital marketing campaigns including email, social media, SEO, PPC, and content marketing, in alignment with Field marketers and regions. Track and analyse campaign performance to identify areas for improvement.Data Analysis and Reporting: Monitor, analyse, and report on website, campaigns and social media performance metrics and KPIs. Use data to provide insights and recommendations for campaign optimization and overall digital strategy.SEO and SEM: Implement SEO strategies to improve organic search rankings and drive website traffic. Manage SEM campaigns to maximize ROI and achieve business objectives.Build relationships with key stakeholders internally and with key partners.Core competencies, knowledge and experience:8-10 years experience in marketing automation, digital marketing, or similar.Strong analytical skills with the ability to interpret data and make data-driven decisions.Excellent project management skills.Strong understanding of email marketing best practices and regulations (e.G., GDPR).Strong interpersonal skills and ability to manage variety of stakeholders at all levels.Who you are Role purpose: To design, implement, and optimise marketing automation campaigns and digital marketing strategies to drive customer engagement and business growth