Key Talent Indicator is a technology consulting firm specializing in human resources that offers innovative solutions for talent management. We have an approach based on the use of our AI-powered software that allows you to evaluate and analyze your skills and apply to the job offers that best match you. We are efficient, evaluate talent objectively without biases, and close the hiring time in record time, delivering optimal results.
ABOUT YOUR ROLEOur client is seeking a Social Media Content Marketing Manager to join our Marketing Communication Team. You will report to the Chief Marketing Communication Officer (CMO) and be a key contributor to the content presented to our potential clients on our different marketing channels, managing directly our social media (LinkedIn and X).
The applicant will work closely with all business units, particularly with sales, RD, underwriting, and communication teams, playing a vital role in the following activities:
Business Scientific Content Production to Nurture Our Broker Corporate Clients:Manage global content development from concept to final material delivery, considering market specificities, commercial strategy, competitive landscape, and internal expertise (10 countries, 20+ perils, 8+ industries).Identify key messages to display Descartes' expertise about climate change, emerging risks, cyber, natural perils, and modeling technologies.Run qualitative and quantitative assessments of existing and missing commercial content and work cross-functionally to build and test informed marketing material.Serve as the link between underwriting, RD, and commercial communications in investigating and building improved marketing materials such as pitch decks (in relation with Product Manager), Product and industry sheets, case studies, scientific articles, and newsletters, considering localization and industry segment specificities.Social Network Strategy and Publication:Be responsible for the schedule and delivery of posts in coordination with the CMO.Write messaging and create visuals, with the help of our graphic designer when needed, for LinkedIn and X. Posts can be about scientific content, solutions and perils, and corporate branding messaging.Create the text for the landing page on the website when the post is about a publication, with the help of the Webmaster.Ensure smooth coordination by closely collaborating with team members and encouraging best practices to improve performance.Market Watch:Contribute to the market watch conducted by the head of external communications with regular monitoring of the competitive landscape (brokers, competitors, insurers, agencies), Nat Cat insurance, parametric solutions, loss events, global panorama, and evolutions.ABOUT YOUEXPERIENCE QUALIFICATIONS:
Graduated from a Business or University with a specialization in marketing or communication.
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