We are looking for a self-motivated Social Ads Specialist for Apps who has strong analytical skills to join our dynamic team.
The ideal candidate will speak fluent English. Specialized in Mobile Apps is a must. Overall, the individual will be an active part of the Marketing team, focused on developing strategies to help optimize one of our projects' visibility and increase the accessibility of websites and apps.
LeadTech is an international company founded in 2007. Our core function is to create, develop and launch ideas engineered internally which finally become different online business verticals.
You will join our headquarters in Barcelona, being part of a cross-cultural company and work with experts of over 10 different nationalities.
Join our team of young professionals and experience the excitement of developing online international projects on your daily basis.
How will you make a difference Create a paid social media acquisition strategy for Mobile Apps:
Own and develop a social media advertising plan including photo and video content.
Ensure campaign goals and deadlines are being fulfilled to the highest standard.
Build campaigns in different social media platforms including Facebook, Instagram, Twitter, Snapchat, TikTok, and LinkedIn.
Identify new channels where there is opportunity to grow and expand the brand.
Ability to monitor other players, trends in social media, and translate insights into strategic opportunities.
Asset creation and adaptations for social campaigns ensuring they meet platform specs.
Manage relationships with an in-house team and external agencies/partners and ensure the right delivery of assets.
Execute continuous AB tests, collect and analyze data, and insights in order to achieve maximum ROI in your campaigns.
Optimize copy for paid social ads campaigns.
Collaborate with ASO specialists to maximize apps visibility.
Perform periodical competitor analysis.
Retargeting / Remarketing: Define retargeting/remarketing strategies.
Target audiences for each purpose.
Implement retargeting/remarketing campaigns.
Management and optimization of remarketing campaigns.
Reporting: Compiling performance reports.
Reporting and analysis on different performance metrics: CPA, CPL, CPI, ROI, LTV, and Social Media KPIs.
Requirements What will make you stand out from the crowd:
At least 5 years of experience in Social Media Advertising campaigns.
Proficient in Facebook Ads, Instagram Ads, and TikTok Ads is mandatory.
Strong knowledge in Google Analytics, Google Tag Manager, Firebase & MMPs.
Twitter, Snapchat, Pinterest, and other platforms experience is a plus.
Advanced Microsoft Excel skills.
Strong analytical skills.
Fluent in English.
Very strong attention to detail.
Capable of managing multiple projects simultaneously.
Ability to work independently and synthesize large amounts of data.
Flexibility, being able to adapt quickly to changing priorities.
Desire to share your experiences and knowledge.
Team worker, self-motivated, and proactive.
Your team We're team-first. If you believe in the power of collaboration and that the team's success is your success, then you're one of us!
Fun is fundamental. We believe in forming strong bonds in and outside the office. That's why we have a team-building budget and organize activities to enjoy ourselves.
Positivity wins the day. Bring a positive attitude and communicate openly. Self-awareness and an openness to learn are always a plus.
Benefits Perks of being one of us:
Top-notch private health insurance includes dental and psychological services.
Full-time, permanent contract.
Flexible time off, no blackout dates, plus your birthday, Christmas' Eve, and New Year's Eve off.
Remote work OR come into the office if you prefer!
Flextime (7:30 a.m. / 3:30 p.m. - 9:30 a.m. / 7:30 p.m.)
Free Friday afternoons (a 7-hour workday!) + 35-hour week in July and August (free afternoons here we come!).
Enhanced career path designed just for you.
External training budget.
Other: ticket restaurant, nursery tickets.
Budget for team-building activities.
We celebrate all company landmarks.
And when you come into the office, you'll get free coffee and snacks, fresh fruit, and can enjoy our game room and the cool terrace overlooking the Mediterranean.
Sounds good? Apply now! We're looking forward to getting to know you.
Equal Employment Opportunity Employer Leadtech is an Equal Employment Opportunity (EEO) Employer, which means we encourage applications from people with different backgrounds, interests, and personal circumstances. Our team welcomes applicants regardless of their race, gender, age, religion, nationality, sexual orientation, and/or disabilities. All we need is your high energy, skills, and willingness to be part of a great project!
Location You'll have the flexibility to choose whether you'd like to come to the office every day, from time to time, or work fully remote. We want you to find the best combination for you. If you prefer to be surrounded by amazing people, our exceptional office is in Barcelona's Blue Building, located right on the city's seafront. Besides our stunning views, you'll enjoy our office perks such as free fruit, snacks, and coffee and you'll also be able to take part in our Mario Kart and table tennis competitions.
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