TITLE: SEO Strategist
DEPARTMENT: Earned Media
DIVISION: NP Digital Spain
LOCATION: Hybrid - Madrid, Spain
ABOUT OUR COMPANY: NP Digital (NPD) is a Global Award-Winning Performance Marketing Agency. In 2023, NPD was named a Campaign Magazine Global Agency of the Year and was Adweek's #7 fastest-growing large international agency. For a second consecutive year, we landed in the top 10% of Inc. 5000's fastest-growing private companies while simultaneously maintaining employee satisfaction, which earned us an Inc. Best Workplaces award in 2022, 2023, and 2024's Ad Age Best Places to Work. NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management, and conversion rate optimization. NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.
ABOUT THE OPPORTUNITY: SEO Strategists work with Account teams, Content teams, and SEO Specialists to drive not only keyword ranking increases and qualified traffic but also important business outcomes for NP Digital clients. To be considered, candidates must reside and be eligible to work in Madrid, Spain, and are required to be fluent in Spanish and English. It is required to attend the office for 3 days.
ABOUT THE RESPONSIBILITIES: Reporting to Manager or Senior Manager, SEO, the SEO Strategist will be responsible for determining and executing best-in-class SEO strategies to drive key business outcomes for NP Digital clients. Responsibilities include but are not limited to:
Ownership and strategic direction over complex SEO campaigns with no oversight needed.
Ongoing optimization efforts to meet campaign objectives, including SEO audits to identify technical issues, keyword research and mapping, metadata development, on-page and website development revisions based on performance targets and client objectives.
Daily use of reporting, analytics, and trend tools.
Assist account managers with client communications around organic search knowledge and recommendations to develop and deliver a clear strategic vision to each client.
Collaborate with the Content team and other subject matter experts as necessary to provide best-in-class multi-channel digital marketing services.
Contribute to the development of departmental processes and best-in-class deliverables and templates.
Contribute to SEO Department meetings with industry news, training & coaching opportunities, and sharing.
ABOUT YOU: Experience with analytical tools such as Google Analytics, Adobe Analytics, Ahrefs, Google Data Studio, STAT, BrightEdge, Google Search Console, Agency Analytics, etc., to analyze organic search and analytics data to make specific data-driven recommendations.
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