About Us:Luzia launched in April 2023, initially designed as a personal assistant on WhatsApp.
By making AI accessible on WhatsApp, we've grown rapidly and have experienced early success; capturing a unique audience of GenZ users based in LATAM.
In our first 18 months, Luzia has become the fastest Spanish consumer-focused company to reach 1M daily active users worldwide and backed by top-tier Silicon Valley Investors (Kholsa Ventures and A*).We are seeking a highly analytical, results-driven, Senior Product Manager to focus on creating, testing, and launching innovative monetization strategies to support Luzia's growth via a sustainable business model.What you will be doing in the first 30 days :You will immerse yourself in Luzia's product ecosystem, gaining a deep understanding of our user base and current metrics.
To do that you will need to get familiarized with our internal infrastructure (tech architecture, app architecture and flows), study all of our app metrics, diving deep (using SQL and Amplitude), and read user reviews, to get a full understanding of how Luzia operates.
You'll identify and map monetization opportunities, exploring creative revenue generation strategies across ads, games, surveys, and other non-subscription models that align with our overall product strategy.You are a perfect fit if you:Have a strong background in ads, games, or survey-driven monetization models, avoiding reliance on subscription or pay-per-use approaches.
You excel in hypothesis-driven problem-solving, leveraging data to generate and validate assumptions while working autonomously to iterate.
You love staying up to date with the latest in AI—whether it's listening to podcasts, following new tech launches, or experimenting with the newest tools.
You're comfortable rolling up your sleeves, and are a fast learner who thrives in fast-paced startup environments, where uncertainty is the norm, and there's no user manual.
You're driven by curiosity and passion—about AI or anything else that excites you—and you're eager to learn and grow every step of the way.If you've integrated AI into your daily life and know how to turn curiosity into action, we want to hear from you.Responsibilities:Your mission is to establish Luzia's monetization arm from scratch, driving the process of identifying, testing, and validating revenue-generating opportunities.
To do that, you will need to:Design, launch, and evaluate experiments for various monetization approaches and lead its implementation.
These don't necessarily need to involve the engineering team, as you can figure out low-code or no code-ways of running testsPartner with engineering, design, and growth teams to integrate monetization within the productIdentify and lead any platform connection (eg.
awin) projects needed to leverage ads, games, or surveys.Develop and maintain robust product documentation and requirements that improve internal processes and help to provide scope for engineering development.Understand business needs and produce insightful analyses for stakeholders (CEO, Leadership, Growth, etc)Requirements:+8 years experience with at least 5 years in app PM roles and 2 years in monetization teamsExperience launching products from ideation to executionTechnical background with understanding and/or hands-on experience in software development and AI technologies.Deep understanding of ads, games or surveys as monetization models, and familiarity with tools and platforms for managing those ad/game/survey inventory connectionsStrong problem-solving skills and willingness to roll up sleeves to get the job done.Skilled at working effectively with cross-functional teams and ability to influence.Experience gathering business requirements, defining product requirements and using business intelligence tools (SQL, Amplitude, Braze) to extract data, formulate metrics, and build reports.Experience leading multiple projects with multiple stakeholders within tight timelinesExtreme attention to detail, design and UX.Genuine user-centric and data-driven mindsets.Excellent written and verbal communication skills.
Full professional proficiency in English.
Spanish and/or Portuguese is a plus.