Senior Marketing Analyst

The ideal person will be a driven, passionate, self-starter who is able to develop innovative and effective approaches to solve our most critical business challenges.
The role will be based in the Málaga head office with a remote working policy of 1 day per week.
Objectives of this role:Develop product and pricing strategy and monitor its effectiveness in terms of market penetration and client acquisition.Develop and monitor yield optimization strategies.Track and forecast trends in sales and marketing, and analyze in detail the data collected to provide management with thorough reports and results.Devise and assess procedures and methods for data collection, including opinion polls, surveys and questionnaires.Prepare reports on findings while illustrating data with graphs and translating complex results into written texts that are clear and understandable.Measure the effectiveness of advertising, marketing and communications strategies.Define and monitor key performance indicators for the Marketing department.Liaise with the Finance Department (Planning and Control) in all processes regarding yield monitoring and forecasting.
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