Electronic Arts Inc. is a leading global interactive entertainment software company. EA delivers games, content, and online services for Internet-connected consoles, personal computers, mobile phones, and tablets. The Digital Merchandising Senior Manager will join our Global Commercial Organization, as part of the GCO Partners & Ventures team, a passionate global team putting players first by delivering relevant content, promotions, and amazing experiences to players everywhere. You will lead a group of merchandisers responsible for designing seamless player journeys across multiple digital channels, identifying merchandising strategies to promote acquisition, engagement, and help achieve EA's digital sales targets globally. You will report to the Digital Merchandising Director and will be a contributor to the broader Global Commercial Organization.
What a Digital Merchandising Senior Manager does at EA:
Lead a group of merchandisers to successfully manage display space on e-tail sites, digital storefronts, and partner programs to maximize the reach and visibility of content and its relevance to each player segment, including personalizing content, pricing, and
Develop a high-performing team via an inclusive team culture, where everyone feels they belong and can deliver on their business results, aligned to assigned KPIs.
Oversee and support the team throughout the year, defining workload needs and ensuring its fair.
Act as an escalation point for the team.
Work with internal partners, such as marketing, production, commercial, operations, and analytics to establish successful working frameworks for the merchandising.
Work with external partners, such as PlayStation, Xbox, Nintendo, Steam, and Epic to negotiate and implement merchandising plans and representation across their digital.
Identify test and learn opportunities for new merchandising strategies to improve digital experience, value, and.
Work with peers and leadership to drive merchandising innovation and platform.
Provide weekly and monthly updates to leadership on merchandising performance across all our accountsdigital.
The next great Digital Merchandising Senior Manager also needs:
7+ years of experience in marketing campaigns, eCommerce, product launch, or related roles, in the gaming or digital entertainment.
Managed a team, directly or dotted line, that successfully delivered cross-functional.
Managed external and internal relationships with senior interactions, building mutually beneficial relationships with.
Strong communication and relationship-building skills adapted for a global.
Experience designing and optimizing digital consumer journeys/experiences and associated merchandising.
Can maintain strict confidentiality with privileged.
Master's or Bachelor's degree or equivalent.
About EA: At Electronic Arts, we exist to Inspire the World to Play. We create extraordinary new game experiences for our millions of players everywhere by bringing together talented people that combine creativity, innovation, and passion. We know that our strength lies in the diversity of our people. We immerse our employees in an inclusive culture and provide opportunities for learning and leading that allow them to do the most impactful and rewarding work of their careers. We put our people first. We provide comprehensive benefit packages with a focus on health and wellbeing to support your needs and help you balance your career and personal life. We provide access to dynamic and collaborative work environments, opportunities to connect and contribute through our Employee Resource Groups, and support for a balanced life with paid time off and new parent leave, plus free video games and so much more! Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.
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