Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun and Digitas), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer.
Do you want to know more about the agency/brand or area of expertise you will be applying for on this role? Keep reading!
Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients' brands; and to buy more products and services from them.
Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Groupe, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.
With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry's best talent, with one of the best retention rates in the industry.
And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today's challenges, and also poised to create meaningful careers in the years to come. Because we know that heat arises at the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.
Job Description We are on the search for enthusiastic SEM Specialist to join our team, delivering excellent service to our clients and capable of defining the future of paid search at our organisation. He/She will be responsible for ensuring that search engine campaigns (Google, Bing) and all its different formats (text, Performance Max, Demand Gen, App Campaigns, Youtube formats, etc.) show relevant, optimised results in line with the client's briefing and needs.
To achieve this objective, the following tasks will be in his/her daily responsibilities in the different differentiated phases:
PLANNINGStudy of relevant keywords for the product and/or service in question
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