Detailed Description
We're looking for a CRM Executive:
Location – Alicante
Hybrid Role
Working hours – 39 hours.
What You'll Be Doing:
The purpose of this job is to manage the customer database and CRM activity including email activity, research, and reporting.
Deploying and managing email campaigns including standard sends, automated sends, and trigger sends.
Managing the customer database, ensuring we are protecting our deliverability reputation by targeting customers effectively.
You will understand the customer lifecycle and implement test and learn in order to optimise communications across all channels: email, paid, and outbound.
Defining and implementing segmented and promotional email communication plans including lifecycle programmes and behavioural targeting.
Implementing measures to reactivate lapsed and dormant customers plus recommending plans for divesting old data.
Working with the multichannel, buying, and merchandising teams to plan promotional email campaigns promoting key product areas and brand.
Continued analysis and measurement of email performance and benchmarking against competitors and other leading retailers for best practice.
Continuously analysing and reporting site and content performance and recommending improvements and developments.
Develop a full email testing plan to test email content, subject lines, send times, and any other tests we wish to conduct.
What We're Looking For:
Experience of CRM programs is essential.
University graduate or equivalent marketing qualification is advantageous.
Strong organisational skills and a good multi-tasker are essential.
Fluent English (C1 approx, no need of certificate).
What we offer:
We know our employees work tirelessly to make JD Sports the success it is today, and in turn, we offer them some amazing benefits:
Permanent Contract
Staff Discount (25%) on qualifying purchases across Group retail stores and online
Free Gym Facilities
Flexible/optional benefits: restaurant ticket, transportation ticket, health insurance
Personal development opportunities to learn and develop at work
Continuous professional development in hard and soft skills
And... much more!
The Company:
Since founded in 1981, JD Group has achieved remarkable growth through rapid global expansion. We have become the leading omnichannel retailer of Sports Fashion, Street & Premium Fashion, Outdoors, and Gyms with over 60,000 colleagues over 3,400 stores across several retail fascias in over 30 markets around the world.
We are an equal opportunities employer who embraces and values differences.
We recognise the importance of an inclusive workplace culture in which everyone can thrive irrespective of their background or identity.
At JD Group, we are all about finding passionate and skilled individuals who can elevate our team and have exceptional impact on the running of the business.
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