Binance is the global blockchain company behind the world's largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money. Are you looking to be a part of the most influential company in the blockchain industry and contribute to the cryptocurrency revolution that is changing the world?About Binance Accelerator ProgramThe Binance Accelerator Program is a concise fixed-term program designed for Early Career Talent to have an immersive experience in the rapidly expanding Web3 space. You will be given the opportunity to experience life at Binance and understand what goes on behind the scenes of the world's leading blockchain ecosystem.Alongside your job, there will also be a focus on networking and development, which will expand your professional network and build transferable skills to propel you forward in your career. Learn about the BAP Program HERE.Who may applyCurrent university students and recent graduates. *Please note that only English CVs will be reviewed.Responsibilities:Design, execute and report an integrated marketing and community engagement strategy, encompassing performance marketing, brand awareness, social media, and event planning.Build, manage and optimize our user success funnel, including oversight of and input to key product UI/UX areas that drive funnel conversion and active user engagement.Grow our active user base and increase awareness of the Binance brand through data-driven performance marketing and competitive benchmarking.Attract and manage affiliate relationships, partnerships and B2B opportunities while working with the entire team to improve incentivization strategies to drive growth.Develop vibrant online and offline communities, increasing engagement through moderating activities, content creation, fostering positive interactions, and assisting the Binance Angel Program.Organize and execute impactful online and offline events, such as meet-ups, hackathons, and workshops, tailored to the local market and user base.Be the eyes and ears on the ground: Understand and share knowledge on local trends, communities, and news that can be leveraged in brand awareness and marketing innovation efforts.Requirements:Bachelor degree or above, preferably majoring in marketing.Exposure to digital marketing planning and execution work experience, preferably in crypto exchanges/fin-tech/eCommerce/tech/gaming, B2C facing.Past marketing/growth roles at a Spanish virtual asset exchange is strongly preferred.Must have a strong interest and knowledge in the crypto/blockchain/technology space.Data-driven and performance marketing mindset is a must.Proven experience in growing and managing a user base.Language skills: Spanish and Advanced English.Ability to handle a fast-paced environment and many moving parts at once.Experience in community management and events is a plus.
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