Professional & Strategic Capabilities Manager

Detalles de la oferta

.Come work at the forefront of science - and help the brands you grew up with grow and evolve into the next generation.Job Description - Professional & Strategic Capabilities Manager (2407026959W)Professional & Strategic Capabilities Manager - 2407026959WWho we areAt Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we're the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson's and BAND-AID Brand Adhesive Bandages that you already know and love. Our global team is made up of ~22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers.What you will doAs the Professional & Strategic Capabilities Manager, you will build the optimal Product technical training and professional model. You will define the best strategy for Internal product capabilities and Professional route to market for key brands across Self Care, Skin Health & Essential Health to drive HCP recommendation. You will develop, lead, and ensure execution of product capabilities and professional business plans.Key responsibilitiesBuild and ensure implementation of the capabilities & professional strategy including route to marketDefines training strategy & content to develop internal and external strategic capabilities (product/category).Collaborates with RA, MA, BA & Marketing to adapt and align contents for internal and external product trainings.Coordinate the preparation of training materials, as required, in accordance with SOPs and European processes.Accesses all the available training supports and defines the best-balanced model between F2F and Digital.Uses market data and Professional marketing guidelines to build an omni-channel professional strategy including prioritization of HCP targets and brands, and optimal route to market.Builds a 3-year business case and secures internal alignment and funding with the support from Cluster Professional team.Champions digital as a key touchpoint for HCPs and drives omni-channel agenda.Partners with cluster marketing team and other local markets in SEF to drive synergies, scale best practices and optimize plans.Lead development of professional marketing strategy and executionDevelops innovative professional marketing programs based on brand/product strategies and implements through professional detailing team and brand team.Sets local professional marketing plans in line with cluster professional strategy, brand strategy and company priorities.Collaborates with brand teams to provide 360 holistic brand marketing mix.Optimizes professional BME spend across all elements of the marketing mix and uses appropriate channels of communication (congresses, seminars, advisory board, CRM etc)


Salario Nominal: A convenir

Fuente: Jobtome_Ppc

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