.Join a team that is changing millions of lives. Transforming smiles, changing lives. At Align Technology, we believe a great smile can transform a person's life, so we create technology that gives people the confidence to take on whatever's next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our diverse and collaborative teams are constantly pushing the boundaries of what's possible. Ready to join us?About this opportunityAs Product Owner and Web Platform Manager (Americas/EMEA), you are responsible for creating and maintaining Align's customer and consumer-facing brand websites and landing pages in the region.You'll oversee the websites' functionalities, evaluate and manage performance, facilitate hosting and server management, and coordinate the development, maintenance, and update of website content. You'll work closely with different stakeholders and departments within the Marketing, Regulatory, Quality, Legal, and IT spaces.In this role, you will…Lead development and prioritization of roadmap for web properties, platforms, and applications.Effectively manage developmental changes to the digital user experience (front-end & back-end), from beginning to completion with all the key stakeholders involved.Support the constant identification of opportunities to improve web platforms' efficiency and performance.Support the definition and execution of strategies for digital content to move audiences through the conversion funnel and fuel business growth.Define project scopes and manage the development of the customer experiences (CX) on customer touch points across websites, mobile web applications, and customer portals.Perform proactive and consistent analysis of data to understand behavior, conceptualize and run continuous tests and develop insights that inform the direction of our web strategies and drive improvements based on data.Prioritize and evaluate the work generated by the Development team to ensure highly effective features and functionality of the various products.Collaborate with cross-functional teams including Marketing, Education, Corporate Communications, Commercial Excellence, IT as well as outside agencies to obtain, clarify, and define requirements for web projects.Work closely with go-to-market teams and local teams, to identify and drive web landing pages and additional digital optimizations to improve conversion rates.Ensure full compliance on the website with all laws and regulations.Keep up-to-date with industry best practices and monitor competitor websites.In this role, you'll need …Bachelor's and/or Master's Degree in marketing, technology, computer science, visual design, or other related discipline.6-10 years' experience in product management, web management, and/or web development
