Product Marketing Specialist - Electrification At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. That's our story. Make it your story.
This position reports to EL Product Marketing Manager.
Your role and responsibilities In this role, you will have the opportunity to implement product marketing strategies in line with global product strategy in assigned area to meet business objectives. Each day, you will implement marketing activities and support the Sales organization in driving sales and services for respective products.
You will also showcase your expertise by driving sales efficiency by providing appropriate product knowledge information and training. The work model for the role is: #LI-hybrid.
This role is contributing to the Digital Substation Products market in Electrification Distribution Solutions in Spain. Main stakeholders are Utilities, EPCs, Installers, Panel Builders, and OEMs. You will be mainly accountable for:
Implementing the product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy. Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed. Focusing on achievement of orders and driving continuous improvement in the Net Promoter Score (NPS). Executing annual marketing plan in collaboration with relevant division and/or product groups. Developing business plans focused on driving business development for a defined market. Qualifications for the role You are immersed in product marketing management framework tools and the Medium Voltage market.
You have, at least, two years of experience in Product Marketing, Product Management, or Sales. You possess enhanced protection Relays and Office tools.
You are passionate about collaboration, curiosity, self-awareness, openness to travel, and leadership.
Bachelor's degree in Industrial, Electrical, or Electronic Engineering.
You are at ease communicating in Spanish and have fluency in English.
You hold a valid Spanish Work Permit.
What's in it for you? Benefit from an open and solution-oriented work culture. Get motivated by continuous improvement in what we do and how we do it, bring your know-how. Feel empowered: take ownership and drive exciting results in your scope of action. Benefits Flexible work practices. Canteen. Company mobile phone. Learning & development offering. More about us ABB Electrification is a global technology leader making efficient and reliable use of electricity from source to socket possible. With more than 50,000 employees across 100 countries, we collaborate with our customers and partners to solve the world's greatest challenges in electrical distribution and energy management. We help businesses, industry, and consumers run their facilities and homes efficiently and reliably.
As the energy transition accelerates, we are electrifying the world in a safe, smart, and sustainable way. Visit abb.com/electrification for more information.
We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.
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