.Leader in the development and publishing of mobile games, Gameloft has established itself as one of the top innovators in its field since 2000. Gameloft creates games for all digital platforms, two of which are featured in the "Top 10 Games by All-Time Worldwide Downloads" from App Annie. Gameloft operates its own established franchises such as Asphalt, Order & Chaos, Modern Combat and Dungeon Hunter and also partners with major rights holders including Universal, Illumination Entertainment, Disney, Marvel, Hasbro, Fox Digital Entertainment, Mattel and Ferrari. Gameloft distributes its games in over 100 countries and employs 4,600 people worldwide. Every month, 114 million unique users can be reached by advertisers in Gameloft games with Gameloft Advertising Solutions, a leading B2B offering dedicated to brands and agencies. Gameloft is a Vivendi company.All trademarks referenced above are owned by their respective trademark owners.Job DescriptionAs a PMM your main challenge will be:Driving the marketing activations which compose our yearly marketing plan to answer to the game's current strategy. Identify your objectives, develop a fitting concept, set your targets, drive its implementation, and perform a postmortem.e.G. – I want to reengage churned users, I will develop a crossover project with another racing game, I expect to generate 30k installs from it, I reach out to the developer of the other game/our internal teams, make it a reality, and analyze the fallout.What it means on a daily basisManage promotional assets creation for Disney Speedstorm (trailers, web assets, screenshots, store descriptions...)Represent, preserve and potentially develop the integrity of Disney Speedstorm brand (title, packaging, tone of voice, marketing storytelling...)Be the point of contact with our Disney marketing counterparts, ensuring their awareness and support for marketing activitiesReceive and develop promotion opportunities with external partners, from OEMs to agencies, or store platforms: integration of the game in passes, developing custom liveries for promotional offers, creating custom builds for stores, etc...Work in close collaboration with the development team to steer marketing opportunities both inside and outside of the gameDevelop the outreach part of our seasonal marketing strategy in cooperation with the ASO manager and the marketing director.Develop activations focusing on innovative activations, viral content and meaningful partnerships, and orchestrate their implementation by coordinating with our other teamsWho you will be working with:A lot of people! This is a very central role and you will have a lot of contacts. Your main role will be to support the day to day implementation of the marketing plan for Disney Speedstorm along with our community and ASO experts, as well as your team lead