Job Purpose: We are currently searching for a Product Manager Jr, reporting to the Brand Lead, to join the General Medicines team to manage Rx treatments in the Respiratory field. External candidates with experience in Respiratory field and/or primary care treatments management will be considered in this process. It is imperative that the individual joining the team demonstrates teamwork capability, intrinsic motivation, customer orientation, and long-term commitment to the project. Innovation and creativity in developing marketing plans are expected.
In this role, you will... Designing, executing, and ensuring compliance with the product marketing plan according to the company's strategic guidelines and National Plans.
Integrating all areas/functions involved in the Brand Team and ensuring coordination, alignment among them, while respecting product strategy and company guidelines
Analyzing product evolution, effectiveness of marketing plan actions, competition, and designing alternative strategies, tactics and maintaining contact with key customers to understand market needs.
Coordinating with the Global team to adapt marketing strategies to local market needs. Ensuring smooth communication, clarifying the strategy to be followed by the sales network to facilitate achievement of objectives, as well as with other involved departments (medical, market access, etc.).
Developing activities and support materials tailored to the Marketing Plan strategy and the needs of the sales network, in collaboration with the Content Expert and the Customer Experience Expert.
Managing promotional budget to maximize investment.
Basic Requirements: Higher education, preferably in health sciences.
Previous experience in a marketing role (2 years as a minimum).
Experience in Respiratory field and/or primary care treatments management
Ability to have a high level of scientific interaction.
Working according to GSK's expectations and values.
Preferred Qualifications & Skills: Analytical mindset
Demonstrated stakeholder management and influencing skills
Exceptional communication and organizational skills
Ability to problem solve with limited information
Previous sales experience will be valued.
English level (fluently spoken and written)
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