.Job title : Product Manager Dupixent RespiratorioLocation: Madrid/ BarcelonaJob type: PermanentAbout the job Prepare the market launch of new COPD indications (pre-marketing & launch) by planning and carrying out all internal and external activities necessary for a launch that exceeds expectations.Main responsibilities:Lead the strategy and preparation of the annual business plan of the assigned indication, in accordance with the objectives and the guidelines of the Therapeutic Area Leader (TAL).Analyze the market and competition situation, integrating all the necessary information (market analysis reports, ad-hoc studies, field trips with the sales force and visits-consultations with opinion leaders, etc.), to ensure the adaptation of actions to the needs of the market, identify opportunities and make proposals that allow the company to anticipate its evolution.Lead the communications with the Global Marketing Team to guarantee fluid communication, alignment with the global brand plan strategies and tactics organized by Global Marketing Team at the affiliate level.Coordinate the effective execution of the business plan in coordination with other functions (especially Medical Affairs, Market Access, Public Affairs, Communication, Business Excellence and Sales).Supervise and control the A&P budget assigned to the brand under his responsibility, maximizing the resources to obtain the budgeted objectives.Capture relevant opinions from external stakeholders to integrate them into the definition of the marketing strategy and tactical plans.Maintain optimal knowledge of the reality of the market and the perception of customers about the actions and materials designed by Marketing, through continuous contact with the sales team, to ensure that the design of marketing actions takes into account the real needs of the market and customers.Lead the marketing training plan for the indications under their responsibility for the current team and new hires with medical department.Strengthen external support for the product and learn about customer expectations, as well as the strategies of the competition, by attending conferences, meetings, expert committees and regular contact with opinion leaders and medical societies, with whom you must establish a close partnership relationship.About you Skills, experience, and knowledge requirements:Strategic thinkingAction for changeOrientation to resultsEngagement with the clientDecision makingTeamworkStrategic vision defined as creating value for the company in the long term through the identification of opportunities, anticipating market circumstances.Innovation understood as stimulating points of view and unusual solutions in the team, favoring an environment in which new ideas can arise.Mobilize the organization by acting consistently, building reliable relationships, promoting teamwork and approaching projects with enthusiasm, transmitting energy and passion in what it does
