This job is with Baxter International Inc, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly. This is where you save and sustain lives. At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You'll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients. Baxter's products and therapies are found in almost every hospital worldwide, in clinics, and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.
Your role at Baxter:
As a Product Manager for the Clinical Nutrition division, you will be responsible for managing our portfolio of products within Iberia. You will contribute to the execution of day-to-day activities for assigned products or product lines to realize the marketing strategies and meet the financial and business objectives. You will coordinate and provide technical marketing expertise for product promotions and marketing campaigns.
If you are looking for a place where you choose to work with talented and dynamic people whose primary focus is to save and sustain lives and your work values focus on speed, simplicity, courage, and collaboration, then we would love to hear from you.
What are your responsibilities?
Design, develop and implement marketing activities and materials such as brochures and audio/visual materials.
Review business results and ensure the adherence of the marketing activities and plans.
Plan and execute marketing activities, pricing policies, and sales promotions to achieve Baxter's targets.
Guarantee an effective Omnichannel approach including all customer touchpoints in commercial plan execution with a true digital marketing strategy.
As part of Southern Cluster marketing team, collaborate to share best practices and lead cluster projects.
Liaise with other functions and sales managers to ensure that they understand and comply with the marketing initiatives and policies.
Develop, schedule, and execute marketing programs, including product promotions, sales channels, and pricing.
Provide input and support to the design and development of European Training programs/Product Trainings.
Support market research activities – with the direction of marketing leaders.
Collect and analyze available competitive information.
Review business results against marketing plan and advise on areas of improvement.
Interact closely with Manufacturing & Supply Chain regarding the supply for the countries for specific products/portfolio.
With the support of Communications and GAPP, liaise with media, advertising agencies, and public relations firms.
With the support of Communication, coordinate involvement in conferences, exhibitions, and marketing seminars.
May also provide coaching and guidance to other marketing staff.
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