.The CRESEMBA Global Brand Lead role offers an exciting opportunity to manage an innovative brand, launch a new pediatric indication around the world, chair the Global Governance and Global Medicines Teams (GMT), manage the commercial relationship with our alliance partner Basilea and ensure continued growth for the International Commercial Division by driving the global brand strategy.CRESEMBA (Isavuconazole) is an extended-spectrum water-soluble triazole, developed for the treatment of severe and life-threatening invasive aspergillosis (IA) and invasive mucormycosis (IM) infections. If untreated, aspergillosis and mucormycosis are associated with near certain death. These infections affect immunocompromised patients especially hematology oncology, intubated ICU patients, and severe influenza and COVID-19 patients. It has broad-spectrum of in-vitro activity and potency against all major opportunistic fungi. The brand was first launched in the EU in 2015, and has over 35+ launched markets. EU approval for a new Pediatric indication is expected in Q3 2024, with indication launches planned around the globe, specifically in the EU, China and EM Asia region.ROLE RESPONSIBILITIES In this role the CRESEMBA Global Asset Lead will:Develop the Brand marketing strategy and positioning of CRESEMBA, including Life Cycle Management.Drive launch excellence for new pediatric indication with development of customer-insight based content generation & launch sequence planning.Co-chair the CRESEMBA Global Medicines Team (GMT) with Medical, acting as single point of commercial accountability.Act as commercial alliance lead with partner, Basilea.In partnership with PGS, drive global supply planning and management, a critical activity in an API-constrained supply chain.Support the development of KOLs and advocacy strategy, including the management of relevant medical education such as congresses and symposia.Manage OPEX and ensure that the brand budget is focused and spent against highest mROI priorities.Oversee appropriate market research and implement findings accordingly into the promotional platform to deliver growth opportunities.Monitor and track CRESEMBA competitive intelligence and customer insights, incorporating relevant findings into strategies and content.Lead the cross-functional CRESEMBA team in development of the annual Operating Plan deliverables, aligning across key stakeholders to understand opportunities, risks, and customer insights.Define appropriate strategies and tactics to meet and exceed these needs.Constantly look for ways to innovate our communication approach, leveraging internal resources to deliver best-in-class messages to a broad range of customers.Approach all tasks with integrity and strive to spark JOY for the team.Mandatory Experience At least 15 years of pharmaceutical experience with broad knowledge of the industry and healthcare environment