Description
For our Transformers Business Unit, we are looking for a Global Business Development specialist in Data Centers technology. You will report to the Global Product Marketing Manager and functionally to the corresponding Transformers INL. Your main goal will be to develop and own the Global Business Development Plan for the Global Product Group portfolio to address opportunities in the segment, such as white spots, non-offered markets, and increasing market share with existing customers by leveraging the portfolio products and services. This role is also responsible for creating new markets/demand and implementing market-based strategies for products, territories, channels, and key accounts (roadmap).
How you will make an impact: Strategic:
Produce and maintain global mapping of customers present in various markets for specific products, segmented by market characteristics. Understand and articulate the regional and country regulatory environment as it affects the portfolio. Interface with GPMM, GPM, RPM, AE, and INL along with Front End Sales to ensure harmonized account plans for up to 10 years. Support the creation of segment-suitable marketing collateral, ensuring global consistency of message, using the "language of the customer" to maximize impact and articulate understanding of their needs. Understand and articulate competitor activity in the market segment. Challenge the market size understanding in the top 20 global markets, questioning accuracy and building a clear understanding of customer buying behavior. Identify current and future key customers and how we will serve them, contributing to portfolio discussions and market allocations. Design, develop, and drive business development strategies for defined product lines in the segment. Define a Strategic Business Development roadmap for the segment, serving as input for product strategy. Ensure a consistent sales process for global multi-site offers regarding the GPG. Develop strategic pricing for products in cooperation with GPMM and HUB M&S, drive price quality, and support contract negotiations for associated product lines and segments.Operational:
Lead discussions with customers on portfolio development, addressing their needs. Manage coordination on behalf of GPG of global accounts across the portfolio to maximize factory footprint and capacity. Develop business through market research and early identification of project opportunities in accordance with local and global HUB sales organizations. Support marketing events and activities to promote the GPG within the INL. Manage customer relationships in strong coordination with HUB sales. Coach the Value Based Selling competence and train sales teams by providing product-focused seminars.Reporting & Market Intelligence:
Update GPG market intelligence within the INL, including customer data, market potential, opportunities (MWO), competitor information, market price levels, and economic data.
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