About Remote
Remote is solving global remote organizations' biggest challenge: employing anyone anywhere compliantly. We make it possible for businesses big and small to employ a global team by handling global payroll, benefits, taxes, and compliance. Check out remote.com/how-it-works to learn more or if you're interested in adding to the mission, scroll down to apply now. Please take a look at remote.com/handbook to learn more about our culture and what it is like to work here. Not only do we encourage folks from all ethnic groups, genders, sexuality, age and abilities to apply, but we prioritize a sense of belonging.
You can check out independent reviews by other candidates on Glassdoor or look up the results of our candidate surveys to see how others feel about working and interviewing here. All of our positions are fully remote. You do not have to relocate to join us!
What this job can offer you
This is an exciting time to join Remote and make a personal difference in the global employment space as a Senior Performance Marketing Manager - Remote Talent, joining our Marketing team.
What you bring
- Past experience in a similar role overseeing paid marketing activities in a global or competitive B2B sector.
- Experience with SaaS, sales-driven funnels, or recurring revenue models a plus.
- Proven track record of growing revenue efficiently through the optimization of paid search, paid social, and display campaigns.
- Knowledge of tags, site analytics, data visualization, and landing page A/B testing tools.
- Advanced spreadsheet skills and ability to translate metrics into actionable insights.
- High attention to detail and excellent communication skills (written, verbal, presentation, and interpersonal).
- Current knowledge of ad tech and ability to bring a customer/product mindset to your decision-making process.
- Writes and speaks fluent English.
- It's not required to have experience working remotely, but considered a plus.
Key Responsibilities
- Manage paid marketing channels including Facebook, LinkedIn, Google Marketing Platforms, affiliates, comparison sites and directories.
- Manage our performance marketing agency by overseeing their day-to-day activities, ensuring execution of plans, monitoring campaign performance, recommending changes and optimizations, and reporting on results.
- Track and present regularly on performance against budget, leads, cost-per-lead, cost-per-customer, and ROI targets.
- Develop campaigns and ad account structure to ensure full coverage of our buyer personas, product lines, and target markets.
- Drive ongoing development and optimization of creative, ad copy, and landing pages in collaboration with internal teams.
- Identify and test new media placements and channels while keeping up to date with industry trends, industry-related media, and paid marketing best practices.
- Collaborate with sales, analytics, and business ops teams on analysis projects and to develop internal attribution and predictive models.
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