About Neosmart Neosmart is a pioneering startup in AI research and education, focused on creating reliable, interpretable, and actionable content for organizations. Additionally, we offer customized consulting services around generative AI. Our goal is to make this technology beneficial and accessible to all organizations and to ensure its use is ethical, responsible, and sustainable. To achieve this, we rely on the expertise of our interdisciplinary team in AI, policy, business, and product development. What are we looking for? Neosmart is on the hunt for a dynamic and detailed oriented Performance Marketing Analyst who is passionate about AI and eager to join a pioneering startup at the intersection of technology and education. This role enthusiast should possess a unique blend of strategic vision and resource analysis and optimization skills, ready to shape and share our vision across various digital landscapes. For this role, we seek an individual data-driven, with the ability to make decisions and strategy, designing and optimizing digital advertising campaigns. The candidate will be part of our Sales & Marketing super team, interacting with other departments. Responsibilities: Analyze online campaign data to extract valuable insights, identify trends, and inform future marketing strategies. Use these insights to develop data-driven recommendations for optimizing performance and achieving campaign goals. Optimize online campaigns for various KPIs, including but not limited to, click-through rates, conversion rates, ROI, and cost per acquisition. Collect and interpret data from online advertising campaigns. Prepare regular reports on online campaign performance for stakeholders, and provide actionable insights and recommendations based on campaign performance. Monitor budgets and adjust bids to gain better ROI, and ensure efficiency of the advertising budget. Conduct A/B testing to optimize ad copy, visuals, landing pages, and targeting parameters for maximum campaign performance. Collaborate with the creative team to develop compelling ad creatives and landing pages that align with campaign objectives and target audience preferences. Stay informed about the latest paid media and digital marketing trends, tools, and techniques, and share knowledge with the team to foster growth and innovation. Experiment with new platforms and advertising technologies. Requirements: Bachelor's degree in Marketing, Statistics, Business Administration, or a related field. Nice to have: Proven work experience as a Marketing Analyst, SEM Specialist, or Social Media Marketer, preferably in a fast-paced start-up environment. 2-3 years of experience in performance analysis, digital marketing, or a similar role. Strong experience with Google Analytics, Google Ads, LinkedIn ads, Facebook Ads Manager, and other advertising platforms. Fluency in Spanish and English (both written and spoken) is required. Proficient in Excel or similar data analysis tools. Excellent analytical and problem-solving skills. What we offer: Competitive Salary: base salary depending on the profile + 10% yearly bonus depending on individual and company goals. Global Impact and Growth: Participate in large-scale projects that redefine industries with fast-growing, international clients. Culture: We are committed to the development of our talent by providing ample opportunities for growth. Our culture promotes responsibility, encouraging team members to take ownership of their work and learn from mistakes, fostering a safe space for creativity and innovation. We seek proactive individuals who are eager to propose innovative ideas and drive our collective success. Additional benefits: 23 days vacation, meal tickets and health insurance. We encourage you to apply even if you think you do not meet all the requirements . Not all the best candidates meet each of the qualifications listed. If you are passionate about AI, meet many of the above requirements, and want to join a rapidly growing startup, apply to this unique opportunity. Furthermore, at Neosmart, we are committed to creating an inclusive and diverse work environment . We firmly believe that diversity of experiences, perspectives, and backgrounds is a source of strength and enrichment for our work community. We strive to build a team that reflects a variety of identities and experiences, and we actively promote equal opportunities in all our recruitment and professional development processes. Therefore, we invite candidates from all backgrounds to join us in our commitment to fostering an inclusive and diverse working environment. #J-18808-Ljbffr
