.About the job We are seeking a talented Paid Search Specialist to join our dynamic team. This role combines a strong technical foundation with exceptional client-facing acumen. You'll excel at analyzing performance data, identifying actionable insights, and developing strategic Google Ads, Facebook, and TikTok campaigns with a heavy emphasis on Shopping. You will ensure client success by combining your hands-on approach and delegation. Responsibilities Manage a portfolio of ecommerce PPC accounts,balancing in-depth strategic analysis for high-touch clients with efficient optimization practices for smaller accounts. Develop actionable diagnostics and focus on creating a prioritized list of worthwhile tactical optimizations for every account under your care. Manage and optimize high-performance Google Ads Shopping/P Max campaigns and product feeds. Manage and optimize Facebook campaigns with high ROI and A/B testing Manage and optimize high converting TikTok campaigns Conduct advanced keyword research to uncover actionable customer insights and expand targeting opportunities. Implement Smart Bidding strategies,Performance Max campaigns,and navigate other complex features to drive superior results. Analyze campaign data to uncover impactful insights,crafting compelling reports and presentations that drive tactical decision-making. Collaborate directly with clients to translate insights into actionable recommendations,earning their trust through concise explanations of complex PPC concepts and securing buy-in on the execution of those optimization strategies. Partner with internal teams on innovative optimization strategies,providing guidance and direction down to team members you delegate to. Qualifications C1-C2 English Level At least 4 years of proven paid search experience with an emphasis on ecommerce,agency experience preferred. Demonstrable expertise in Google Ads Shopping,keyword research,and feed optimization. Proficiency in Excel,data visualization tools,Google Analytics,and other relevant reporting platforms you're a data storyteller at heart! Outstanding communication and presentation skills,both written and verbal - complex ideas become clear and concise in your hands. Ability to thrive in a remote environment and build rapport across digital channels. Current Google Ads Certifications in at least two specializations. Ideal Candidate Profile Be Innovative:You're always seeking new,strategic ways to optimize campaigns.You bring a fresh perspective to challenges and embrace testing out-of-the-box solutions. Be Accountable:Your meticulous attention to detail,analytical mindset,and proactive problem-solving approach mean clients and colleagues can confidently rely on your work. Be Human:Excellent communication and an ability to build rapport with clients is essential