Paid Search Account Manager – German speaker Share this job:
The Company lastminute.Com is the European Travel Tech leader in Dynamic Holiday Packages.
It operates a portfolio of well-known brands such as lastminute.Com, Volagratis, Rumbo, weg.De, Bravofly, Jetcost, and Hotelscan.
Our mission is to lead the travel industry by leveraging technology to simplify, personalise, and enhance our customers' travel experience.
Experts in brightening up online travel, we help our customers find and do "whatever makes them pink".
We continuously invest in talented people who ensure our offering is closer to the needs of the customers and keep us at the cutting edge of technology evolution.
More than 1,700 employees spread across our offices worldwide develop our own products and services to power the entire traveller journey for millions of people.
At the heart of our culture is a commitment to inclusion across race, gender, age, sexual orientation, religion, gender identity or expression and accessibility.
We strongly believe in an equal opportunity space, which is welcoming and celebrates the uniqueness of everyone who works here.
We value different lived experiences and respect viewpoints, as we know unicity drives innovation.
We want to make sure our people reflect the communities across the world we help travel.
lastminute.Com N.V. is a publicly-traded company listed under the ticker symbol LMN on the SIX Swiss Exchange.
Job Description lastminute.Com group is looking for an ambitious and highly motivated Paid Search Account Manager to join the SEM team.
The Paid Search Account Manager will work closely with the Performance Marketing Manager and will be responsible for planning, implementing and analysing Paid Performance Marketing campaigns across brands and products with a strong focus on SEM.
Key Responsibilities Full ownership of performance for a specific market or product area.Identification of growth opportunities, testing hypotheses and scaling winning tests to increase performance marketing traffic at a given target.Deliver performance reports and insights to the team and internal stakeholders promoting new ideas and methods.Address and escalate campaign performance issues, perform regular optimization of marketing campaigns.Optimise accounts to target, management of roadmaps and ensuring timely delivery.Work closely with IT team on creating, managing and developing tools to automate bids, landing page optimization, reporting.Establish new processes and improve existing campaigns with automation solutions.Support internal sharing of knowledge through training and coaching.Adhere to Performance Marketing best practices at all times.Develop your own product knowledge as tools/products evolve/change.Qualifications Skills and Experience Proven Performance Marketing experience, 3 years with a preferred focus on SEM.
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