Descripción de la empresa: Merkle is a leading data-driven customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices.
For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios.
The company's heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive hyper-personalized marketing strategies.
Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage.
With 14,000 employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the Americas, EMEA, and APAC.
In 2016, the agency joined dentsu, one of the world's biggest media companies to form the Customer Experience Management (CXM) Line of Business.Descripción del empleo: As the New Business Director, you will be part of a commercial team responsible for achieving the growth targets set for the company in Spain.
The main responsibility will be to develop a robust new business pipeline in order to acquire new clients for Merkle Spain.
This position reports to the Chief Growth Officer.Life as New Business Director at Merkle Spain:Develops and owns the New Business sales plan (focused on Marketing Technology, Data Analytics and Digital Agency).Builds successful partnerships with various internal teams (esp Alliances, Solutions, Operations, Marketing, etc.)
to identify, develop and close opportunities.Works with / through internal teams to promote solutions that address different customer needs.Formulate solutions to meet the unique business needs of clients and effectively position the same.Leads development of business-value messaging with the Merkle teams, case studies/use cases, and other targeted sales materials to pitch, grow, and expand business.
(Targets include C-Level clients and internal Merkle stakeholders).Works with Marketing to plan and implement targeted outreach efforts with customers.Manages lead flow.
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