Johnson & Johnson is currently seeking a Specialty Marketing Manager, Ethicon (Malaysia & Brunei) to join our Ethicon team located in Bandar Sunway.
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Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal.
Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.
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Rooted in Our Credo, the values of DEI fuel our pursuit to create a healthier, more equitable world.
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Position Summary The Specialty Marketing Manager is accountable for strategy development specialty focus and products. He or she must develop focus specialties and recommend specific marketing objectives and forecast for products sold, manage the execution of authorized marketing plans to achieve or exceed sales volume and profit margin planned, plus other marketing objectives specified by Commercial Lead.
To accomplish this, he or she must have a complete understanding of the total products, the market, needs of the sales force, distributors and customers, the pricing structure and as well as actions of competitors. Also important is the ability to communicate and work well with all levels of management; including, operation, customer service, Product Specialist, Area Managers, Business Unit Manager to answer questions and assure product related problems are resolved and kept to a minimum.
Key Responsibilities Market Research and Analysis: Knowledge of marketplace is gathered from field sales input, the results of market research surveys, competitive information, and personal professional contacts and through individual creativity. Researches, analyzes, and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity.
Planning: Utilizing the Marketing Competency Model (Market situational analysis, STP, Action Plan and Review and Assessment). Establishes strategic marketing plans to achieve corporate objectives via accumulation of market data, communicating with all departments of the organization and by analyzing product trends and having a thorough knowledge of all activities of the marketplace.
Execution: Develops and adjusts promotional activity for assigned products in accordance with market trends to ensure profitability. Support all major CME talk, in-service, workshop programs that involved the product line handle.
Product Management: Managing the entire product line life cycle from strategic planning to tactical activities. Provide Sales, Marketing and Customer Service support for new and existing products.
Product Training: Product Training and Review on quarterly basis - to provide product knowledge, both technical and commercial, to the Sales personnel and others as needed.
Qualifications Bachelor's degree in any discipline preferably in Business or Science. Minimum 3 years of experience in related field. Working knowledge of MS Office is essential. Knowledge of budgeting cost estimating, and fiscal management principles and procedures. Knowledge of hospital organization and funding sources.
Market knowledge with 3+ years' experience in product management. Bachelor's degree in a technical or business discipline; MBA preferred. Demonstrated strategic marketing and product management skills. Prefer prior experience with medical and/or pharmaceutical.
Strong leadership presence with an ability to develop and deliver targeted presentations at all levels within an organization. Strong project management and organizational skills.
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