About Graitec GroupFounded in 1986, Graitec is a global leading Building Information Modeling (BIM) provider helping its architectural, engineering, construction and manufacturing customers to CREATE, SIMULATE, FABRICATE and MANAGE all the data of their projects.The company is driving growth through 3 highly complementary activities:Value Added Reseller of Autodesk solutionsSoftware Editor of a suite of products complementary to Autodesk solutions for the construction industryServices since Graitec is providing training, consulting and support on top of the products with a consistent focus on customer satisfaction.Our team is made of more than 500 outstanding talents, distributed across our 50 offices in 13 different countries, enabling us to meet our customer needs around the globe. The team is known for its accountability, agility and customer centricity as well as indeed for its ambition for both business growth & for sure impactful innovations with more than 25% of our teams in Research & Development.Strengthening our international leadership position, we are honored to serve more than 100,000 customers worldwide to achieve more thanks to our technologies and to rank in Top 5 largest Autodesk Partner worldwide. Our ambition is to double our business in the coming few years as we just did in the last 4 years thanks to both organic growth & acquisition. This is why we are investing heavily on our upcoming transformation & reinforcing ongoing our teams globally.About the Team HiringGraitec launches an ambitious digital transformation program to revolutionize its business! You will be part of a new team of talented and agile experts to change and deploy our digital, e-commerce and CRM ecosystems in all our geographies in Europe and North America. Join Graitec to become one of the leaders of this digital transformation.OverviewJob Summary:We are looking for a talented Marketing Specialist to join our team and support the Marketing Manager in executing strategic marketing initiatives across various channels. The Marketing Specialist will play a crucial role in driving digital marketing efforts, lead acquisition strategies, content creation, CRM management, analytics, media PR, and event coordination. This position requires a proactive individual with strong organizational skills and a passion for driving impactful marketing campaigns.Key Responsibilities:Be in charge of Graitec's social media platform (local Facebook and LinkedIn) posting and administration.Be in charge of the management of the local websites, including the translations from our English website to our Czech and/or Slovak websites.Collaborate closely with the Marketing Manager and corporate team to drive the development and maintenance of the company's website.Act as a facilitator for digital initiatives, fostering a digital culture within the organization.Work alongside the Marketing Manager to develop and maintain a webinar calendar in coordination with the sales department: create pages, update existing pages, post blog articles, create events, post Customer Success Stories.Localise lead acquisition campaigns to align with corporate objectives and target audience needs.Assist in implementing and deploying an Account Based Marketing (ABM) strategy for long-term lead generation.Be in charge of preparing/translating and sending our newsletters campaigns.Monitor Marketing and Sales funnel metrics to track performance and optimize conversion rates across the buyer journey.ResponsibilitiesWhat you must have done already:Bachelor's in business or marketing or equivalent experience.3/5 years of Marketing experience.Knowledge of Adobe Suite.Experience using WordPress CMS.Very significant experience in managing content website.Experience of lead digital acquisition: SEO, SEM, LinkedIn, retargeting, social activations…Experience of marketing automation tools as Dynamics/Salesforce, Hubspot CRM…Experience in collaborating with sales team.What is nice to have done already:Knowledge of subscription business and software companies.QualificationsNative Czech and Slovak speakerFluent in EnglishAutonomy, Clarity in communication, collaborating effectively, Driving for results, Positive energy.Interview ProcessHR screen interviewMarketing SpecialistMarketing ManagerBusiness Unit leader
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