Reporting to: Gillon Hunter - Head of Marketing & Integrations at Emerald StayLocation: Barcelona Head Office / some time also spent in the AlpsSalary: €30,000 Gross + €5k OKR-based bonus (objective and key results)Minimum RequirementsSpanish native standards of writingOutstanding attention to detailExperience with luxury products/services/clienteleKnowledge of mountain sports in winter and summerJob Overview: Your mission is to own the marketing of one of our mountain resorts, generating more direct and repeat bookings. You'll communicate to a niche audience of mountain enthusiasts with high disposable income, showcasing that we are the market-leading accommodation provider.Working with a driven and dynamic group of people, your journey will be fun and challenging. This is a truly exciting opportunity.Core Responsibilities:Content: Regular publishing of marketing assets, strategy creation, copywriting, editing, and working with Storyblok CMS.Branding: Ensure all external assets are within guidelines, working with graphic and web designers.Search Engine Optimisation: Increase organic traffic/bookings, creating and optimising website pages.Paid Advertising: Execute paid advertising campaigns, manage budgets and ROI analysis.Social Media: Manage and execute on all channels, community engagement, and paid amplification.Email/SMS: Manage newsletters/SMS communications, HubSpot mastery.Other Marketing: Organise events, manage owner communications, and maintain partnerships.Analysis and Reporting: Analyse data, report insights, and adapt strategies.Day to Day Skills: Great communication, faultless level of writing in Spanish, being approachable and responsive.Product/Destination Fit: Experience in mountain sports and understanding of the clientele.Marketing Pledge: We encourage the marketing team to create with values such as sharing knowledge, being agile, and striving for creativity.Package: Circa. €30,000 gross, depending on location, experience, and skill set, to be discussed during interviews.
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